Tim Hwang on Subprime Attention Crisis

Lawyer, writer and researcher Tim Hwang discusses his provocative new book, Subprime Attention Crisis: Advertising and the Time Bomb at the Heart of the Internet On the first episode of Technology & Prose, Tim Hwang joins host Nikita Aggarwal to talk about the digital and programmatic advertising market (1:39), why the attention being sold for digital advertising is garbage (5:32), similarities with the 2008 subprime mortgage crisis (10:18), digital vs traditional advertising (12:32), the myth of online manipulation (15:36), digital advertising fraud (16:55), regulating digital advertising (20:13), advertising and the design of the internet (23:24), why this is the world that Google built (25:53), alternatives to an advertising-driven internet (28:34), privacy, surveillance and Cambridge Analytica (31:44), the risks of a systemic crisis, and why we should defuse the subprime attention time bomb (35:08), antitrust and breaking up Big Tech (40:10). Recorded on December 31st 2020.

You can listen to Tim Hwang on Subprime Attention Crisis online on Radio and Podcast. Open the player on this page to stream the available audio.

Tim Hwang on Subprime Attention Crisis is an episode from Technology & Prose by Nikita Aggarwal.

This episode is 42:38 long.

This episode was published on Jan 7, 2021.

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