974: How to Make the Case for Solar + Storage to People Who Don’t Speak Energy
What if the difference between winning support and losing your audience isn’t better data, but knowing how to tell the story? In this episod...
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Science & Medicine
SunCast
Nico Johnson interviews solar industry leaders every week to uncover the tactics and tips you can use to lead the solar revolution in the Americas.
Episodes
20 of 983 episodes973: 11 Years of SunCast: What Changed, What We Missed, What’s Next | Nico Johnson & Josh
After more than two decades working in clean energy and 11 years behind the mic at SunCast, Nico Johnson has had a front-row seat to an indu...
972: How Smart Solar Developers Treat Land as Growth Capital | Laura Pagliarulo
Could the land beneath your solar project help finance the next one, without giving up equity in your company? Laura Pagliarulo, CEO and co-...
971: The Hidden Bottleneck Slowing Solar Automation | Nick de Vries, Matt Campbell & Frédéric Laure
If robotic automation is becoming inevitable in utility-scale solar, where does that thesis run into the realities of actually building a po...
970: 11 Years, 3 Pivots, and a Successful Exit | Jason Kaminsky
What does it actually take to build a company someone else eventually wants to buy? For Jason Kaminsky and kWh Analytics, the answer was 11...
969: Could Data Centers Pay for Your Rooftop Solar? | Barry Cinnamon
Data centers need enormous amounts of power, and apparently they need it fast . What if some of the outrageous sums of money they’re willing...
968: How to Make Better Building Technology Investable | Dermot & Aiden Sweeny
Buildings consume an enormous amount of energy. We have plenty of technologies that could make them perform better. So why is the real estat...
967: Why U.S. Solar Costs 2–3x More Than Australia | Barry Cinnamon
In Australia, residential solar and storage can be installed for about $2 a watt. In the U.S., a comparable system can cost more than twice...
966: When Solar Works But the Savings Don’t | Charlotte Meerstadt
When Charlotte Meerstadt put solar on her Amsterdam home, the numbers made sense. Then Charlotte moved to the U.S. and rented out the apartm...
965: 3 Lessons From Germany’s Plug-In Solar Boom | Stephan Scherer
Germany has turned plug-in solar from a fringe idea into a mainstream energy product found in millions of homes. And the biggest lessons for...
964: Why the Best Energy Technology Doesn't Always Win | Sass Peress
The best technology does not always win. Sass Peress has spent nearly four decades learning why. Since entering solar in 1988, he has built...
963: How Exact Solar Keeps Growing in a Shrinking Market | Aaron Nichols
While many solar companies are fighting to stay afloat, Exact Solar is flying. After growing 23% and then 50% in the previous two years, the...
962: What If We Paid Households to Power the Grid? | Ari Matusiak
America needs more power. Data centers are accelerating demand, utilities are planning billions of dollars in new infrastructure, and househ...
961: Latinoamérica 2026: Dónde Poner Tiempo, Capital y Capacidad de Ejecución (Español)
En Latinoamérica, la oportunidad no siempre está donde se anuncia más capacidad, sino donde existe una combinación real de demanda, capital...
960: Why Good Companies Still Struggle to Get Noticed | Melissa Baldwin
Good companies don't automatically get noticed. And doing good work isn't enough to ensure that customers, investors, journalists, communiti...
959: The Argument for Automation: Making Solar Construction More Predictable | Cody Houser, FTC Solar
Solar construction has always depended on experienced crews adapting to whatever the jobsite throws at them. But what happens when the indus...
958: Australia’s Second Act: Building the Solar Service Economy | Daniel Lazarus, Industrias
Australia has spent years ahead of many markets on the distributed solar adoption curve. Now it is giving the rest of us an early look at wh...
957: How Do You Plan a Grid You Can’t Predict? | Xcel, ComEd & Ameren
Utilities used to plan around relatively predictable demand. That assumption is disappearing. In this opening keynote from Intersolar & Ener...
956: How Do You Prepare a Family Business for Its Next 100 Years? | Jake Pepper
Pepper Construction has survived the Great Depression, World War II, multiple recessions, and a global pandemic. As the family business appr...
955: Why Some Companies Last and Others Don't | Marc Lopata
After building and selling multiple companies, Marc Lopata has learned that the decisions that shape a business are rarely the ones people c...