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Technology

Sub Club

David Barnard

Interviews with the experts behind the biggest apps in the App Store. Hosts David Barnard and Jacob Eiting dive deep to unlock insights, strategies, and stories that you can use to carve out...

Episodes

20 of 178 episodes

How Praktika Built a Profitable $50M ARR AI Business — Adam Turaev, Praktika

On the podcast: the month they went from $1M to $12M ARR, selling Brazil on career upgrades instead of English lessons, and why you shouldn’...

61:26Oct 28, 2026

How Cal AI turned creators into a growth machine — Jake Castillo, Cal AI

On the podcast: the “magic moment” test for whether creators can sell your app, the one number that caps what you can pay them, and why clon...

69:56Oct 14, 2026

How WeWard Hit 20M Users Without Paid Ads — Yves Benchimol, WeWard

On the podcast: growing for four years on press and organic alone, affiliate deals as an underexplored revenue stream, and why deciding to p...

65:53Sep 30, 2026

Why BoldVoice Charged From Day 1 and Ignored the Duolingo Freemium Playbook — Anada Lakra

On the podcast: scaling to $10M ARR with a team of ten, having every employee do two user interviews a week, and why their hard paywall "win...

64:38Sep 16, 2026

Scaling Meta Ads from zero to $100K a month — Ethan Ethier, Built With Science

On the podcast: scaling Meta ads from zero to $100,000 a month, why they waited a year after launch before buying ads, and how a pricing pag...

60:03Sep 2, 2026

$10M ARR Without Ever Testing A Paywall — Luke Martin-Fuller, Visible

On the podcast: hitting $10M ARR without ever testing a paywall, paying their own customers to help make video ads, and why you might want t...

71:43Aug 19, 2026

Why He Crowdfunded Millions Instead of Raising VC — Jelte Liebrand, Savvy Navvy

On the podcast: crowdfunding millions of dollars to accelerate growth, the two-year subscription that transformed his CAC payback, and why r...

67:28Aug 5, 2026

Make Ugly Ads to Grow Your App – Yuliya Lennox (Solid Starts)

On the podcast: why founders belong in the marketing trenches more often, what makes ‘ugly’ ads perform so well, and why stable ad performan...

77:19Jul 22, 2026

The Bootstrapper's Path to $10M ARR – Andrew Maguire, Volo Ventures

On the podcast: the bootstrapper's path to $10 million in ARR, what's actually investable in consumer in 2026, and why product taste is the...

64:50Jul 8, 2026

How Simply Finally Cracked Facebook Ads with Web Funnels – Yoav Sharon, Simply

On the podcast: reaching brand-new audiences through web funnels, how they created their own ‘Big Mac index’ for global pricing, and why mon...

66:32Jun 24, 2026

WWDC 2026: What Subscription Apps Need To Know

Every year, Apple’s Worldwide Developers Conference introduces updates that ripple through the App Store economy for years to come. In this...

110:01Jun 15, 2026

Teaser – WWDC 2026 Live Stream: What Subscription Apps Need To Know

What Apple announced, what they buried in sessions, and what it means for your MRR. This Friday , June 12th at 9 AM Pacific / 18:00 CET , jo...

1:34Jun 10, 2026

How Removing the Free Trial Grew Monthly Subs 2000% – Nancy Anderson, Natal

On the podcast: why authentic founder-led content outperforms, tapping into HSA payments to unlock a whole new audience, and the growth leve...

64:46May 27, 2026

Freemium at Scale: Why Life360 Protects its Free Users – Giordano Contestabile

On the podcast: about making growth everyone’s job, protecting the free experience even when it hurts conversion, and why an inconclusive ex...

54:59May 13, 2026

Why Opal Stopped Chasing Revenue – Kenneth Schlenker, Opal

On the podcast: why retention is the only real moat, how dropping paid conversion from 20% to 9% increased revenue, and why he sees the rise...

55:20Apr 29, 2026

12 AI Growth Lessons for Subscription Apps – Phil Carter, Elemental Growth

On the podcast: how AI can turn your onboarding from a chore into magic, hyper-personalized experiences that drive both retention and revenu...

67:21Apr 15, 2026

How the World's #1 VPN App Reached 1 Billion Downloads – Tanuj Chatterjee, Super Unlimited

On the podcast: the product-driven growth loop behind the #1 VPN app in the world, why they intentionally leave money on the table, and how...

49:32Apr 1, 2026

Bootstrapped to $6.7M ARR and an Exit to Quizlet in 2 Years – Brett Bauman & Zack Hargett, Coconote

On the podcast: hitting $1M ARR in four months with no paid ads, why trial extensions beat discounts for saving cancellations, and why you s...

65:44Mar 18, 2026

How ElevenLabs Turns Feature Launches Into a Growth Engine – Luke Harries

On the podcast: how ElevenLabs turns every new feature launch into a growth engine, how they're deploying over a hundred million dollars in...

16:57Mar 9, 2026

Why App Economy Disruption Won’t Happen As Fast As Everyone Thinks – Eric Seufert

On the podcast: why app economy disruption won't happen as fast as everyone seems to think, how AI is just as useful for defending against c...

19:43Mar 8, 2026