Michael Levine - Founder & CEO of Filmspark

Michael Levine, Founder & CEO of Filmspark, joins Sports Business Radio to discuss AI and sports content creation. Levine, formerly of Lucasfilm (George Lucas), discusses the sports content volume challenge that leagues/teams/brands are facing, the player likeness and legal landscape with AI generated content, using AI to create everything from short clips to micro-dramas and how sports organizations will likely utilize AI to generate content in the future. Find more information about Filmspark at LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to our YouTube channel at Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by New Air Club. New Air Club is the Official VIP Air Travel Partner of Sports Business Radio. New Air Club is a private aviation brokerage with access to over 22,000 aircraft worldwide, but what really sets them apart is that they'’re a full-service concierge. They don’t just book the jet—they handle everything around the trip so the client doesn’t have to. Aircraft, luxury ground transportation, hotels, dining, even security if needed. One call, one team, total discretion. For more information or to book your travel, email info@newairclub.com. You can also visit Sports Business Radio Host Brian Berger's apparel provided by Mizzen and Main ( Learn more about your ad choices. Visit megaphone.fm/adchoices

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Michael Levine - Founder & CEO of Filmspark is an episode from Sports Business Radio Podcast by sportsbusinessradio.

This episode is 75:11 long.

This episode was published on Apr 21, 2026.

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