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Social Media Decoded

Michelle Thames

How do I grow my brand on social media? How do I come up with content to post? Can I become an influencer? Is it possible to make money online? Welcome to Social Media Decoded a podcast dedi...

Episodes

20 of 629 episodes

40 Changed the Way I Think About Visibility, Success & Starting Over

In this special 40th birthday episode of Social Media Decoded, Michelle Thames reflects on entrepreneurship, reinvention, visibility, relati...

00:25:31Sep 25, 2026

You Don’t Need More Visibility. You Need Somewhere for It to Go

In this episode, Michelle Thames explains why getting more views, followers, and attention isn’t enough if you don’t have a clear next step...

00:16:48Sep 14, 2026

What We Did in 30 Days to Increase Visibility for a Local Business: Honey Bee Gardens Case Study

In this episode, Michelle Thames breaks down how Thames Media Solutions helped Honey Bee Gardens increase local visibility, drive 180 new cu...

00:23:51Sep 8, 2026

I’m Not Doing More in September. I’m Making My Visibility Work Harder

In this episode, Michelle Thames shares why she’s doing less in September and focusing instead on making her visibility, content, relationsh...

00:19:06Aug 31, 2026

Stop Creating From Scratch: How to Build Visibility Without Burning Out with Katelyn Rhoades

In this episode, Michelle Thames sits down with Katelyn Rhoades to talk about building visibility without constantly creating from scratch....

00:38:10Aug 30, 2026

Visibility Without a Strategy Won’t Pay You

Michelle shares what she has learned firsthand after generating millions of views, creating local content that has reached hundreds of thous...

00:15:40Aug 25, 2026

I Lost Clients, Went Back to Creating Content, and Rebuilt My Business

In this episode of Social Media Decoded, Michelle Thames shares the real story behind her recent business rebuild, her return to content cre...

00:22:50Aug 19, 2026

Why My Hidden Gem Videos Actually Work (It’s Not the Food)

In this episode of Social Media Decoded, Michelle Thames breaks down the strategy behind her viral Hidden Gem videos and explains why their...

00:17:01Aug 10, 2026

Why Email Marketing Still Matters: How to Turn Subscribers Into Customers with Melissa Seideman

Michelle Thames interviews email marketing strategist Melissa Seideman about why email marketing remains one of the most powerful tools for...

00:18:04Jul 27, 2026

The Visibility Strategy That Got Me on TV (It Wasn't Luck)

Getting on TV wasn't luck, it was the result of years of consistently showing up, building relationships, and creating valuable content. In...

00:07:44Jul 20, 2026

The Biggest Business Decision I Made This Year (Hint: It Wasn't Social Media)

Michelle shares the biggest business decision she made this year: choosing to build community instead of simply creating content. She explai...

00:08:22Jul 19, 2026

What I'm Really Building: Why I Chose Community Over Content | CEO Diary

In this CEO Diary episode, Michelle Thames shares the vision behind her evolving business and why she's choosing to build community over sim...

00:08:22Jul 18, 2026

Why I Stopped Trying to Build an Audience | The Power of Community Over Followers

In this episode of Social Media Decoded, Michelle Thames shares the mindset shift that completely changed how she approaches social media, n...

00:07:30Jul 13, 2026

The Hidden Cost of Visibility: Why Your Business Needs Systems Before More Followers

What happens after the clients start coming in? In this episode, Michelle Thames sits down with Annie Mossbacher, Chief Growth Officer at Du...

00:35:16Jul 9, 2026

My Visibility Stack: The 4 Business Tools I Use Every Week to Grow My Brand

In this episode, Michelle Thames shares the four tools she relies on every week to run and grow her business—from podcasting and email marke...

00:10:08Jul 6, 2026

Why Opportunities Keep Finding Me (And How You Can Make Them Find You Too)

In this episode, Michelle Thames shares how consistent visibility has led to speaking opportunities, brand partnerships, sponsorship convers...

00:10:04Jul 2, 2026

Community Is the New Competitive Advantage: Why Relationships Matter More Than Followers

In this episode, Michelle Thames shares why authentic relationships and community have become the ultimate competitive advantage in business...

00:10:22Jul 1, 2026

Why Most People Are Using AI Wrong (And What I’m Doing Instead)

AI is changing the way creators and entrepreneurs run their businesses, but most people are still using it wrong. In this episode, Michelle...

00:07:50Jun 24, 2026

Why Community Builders Will Win the Next Decade

As AI and automation continue to transform the way we work, human connection is becoming more valuable than ever. In this episode, Michelle...

00:10:35Jun 22, 2026

What Going to the KIT Conference Actually Taught Me About Visibility

In this episode, Michelle shares what attending the KIT Craft + Commerce conference taught her about visibility, relationships, and business...

00:08:56Jun 16, 2026