Ep 69 – Christian Evers: BIXS Brand Manager

We sat down with Chris Evers , one of the brand managers working for the Swiss bike brand BIXS . It turns out that amongst many other things that have to get done in that role, a brand manager is also involved in deciding who to sponsor and which race team to support , and it was interesting to get a deep dive into Chris’ process, to hear what he is looking for in a rider and which metrics he is considering along the way. Of course we also chat about how Chris fell in love with the sport and what inspires and drives him to push on, the importance of a bike ride to clear your mind and our views on what young riders can do to find their own path to success and, potentially, even a sponsorship!

You can listen to Ep 69 – Christian Evers: BIXS Brand Manager online on Radio and Podcast. Open the player on this page to stream the available audio.

Ep 69 – Christian Evers: BIXS Brand Manager is an episode from Skids & Giggles by Skids & Giggles Mountain Bike Podcast.

This episode is 58:30 long.

This episode was published on Dec 6, 2023.

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