The New Rules of Authority in an AI World With Dmitrii Kustov

We dig into how AI reshapes SEO work, why trust beats volume, and how remote teams stay tight without an office. A candid case study shows how hyperlocal signals and first‑party data restored rankings after a brutal update. • AI as a tool, not a crutch • Remote hiring across time zones and roles • SOPs, status norms, and redundancy for coverage • Quarterly meetups to rebuild culture and speed • Recharge days to protect quality and focus • Hyperlocal content signals that prove real experience • First‑party data for authority and user value • Why volume alone triggered losses after updates • Human oversight for AI, from prompts to QA • Shifts in agency models, pricing, and “done with you” • LLMs, walled gardens, and non‑indexed citations • User needs over algorithm myths as the guiding lens Guest Contact Information: Website: regexseo.com LinkedIn: linkedin.com/in/digitalspaceman More from EWR and Matthew: Leave us a review wherever you listen: Spotify , Apple Podcasts , or Amazon Podcast Free SEO Consultation: With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you’ll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve. Find more episodes here: youtube.com/@BestSEOPodcast bestseopodcast.com bestseopodcast.buzzsprout.com

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The New Rules of Authority in an AI World With Dmitrii Kustov is an episode from SEO Podcast The Unknown Secrets of Internet Marketing by MatthewBertram.com.

This episode is 65:37 long.

This episode was published on Jan 19, 2026.

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