
S4N 104 John Vlach on Video Marketing for Beginners
John "the Video Guy" Vlach talks about how to get started with online video, even if you're not a professional and you've never recorded or...
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The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who h...

John "the Video Guy" Vlach talks about how to get started with online video, even if you're not a professional and you've never recorded or...

Differentiation is hard. So many people try to differentiate themselves in ways that aren't meaningful, or hard to prove. What if you could...

When you've got a tiny business, getting people to know about you is often your biggest problem. Getting other people to talk about your bus...

NAKED Networking expert Kari Mirabal stops by Sales for Nerds to discuss better ways to network. Make sure you're nurturing your network the...

Wow-- episode 100! Podcasting expert John Tyreman provides tips on using your podcast to get clients, including: Figuring out the right form...

Sometimes the allure of working for yourself turns into just having a lot of bosses and you can end up getting burn out all over again. Lydi...

Selling the way your customers want to buy makes sales (and marketing) so much easier, but most businesses refuse to do it. In this episode,...

AI is all the rage these days (I get lots of pitches, some of them seemingly AI-generated, to come on Sales for Nerds and talk about AI). I...

Tim Hyde from Win More Clients shares his entrepreneurial journey and the importance of using a CRM to get and stay organized. Tim also delv...

Sales may feel "icky", but serving others feels good, and leads to great results. In this episode, Steve Ramona, host of the Doing Business...

A lot of people hate public speaking. But whether you're officially a "speaker", or just someone who needs to talk to a "Zoom room" now and...

Alistair McDermott sits down with some whiskey to talk about becoming the Recognized Authority in your consulting niche. This leads to easie...

It's easy to make sales overly complicated. (I've been guilty of that many times.) So here's the simple, 2-step sales process for consultant...

To perform at our best, we need to fuel and nourish our bodies properly. But most fitness advice has everything backwards. In this episode,...

While publishing a book is a great way for experts to gain (and broadcast) authority, you don't need to write a whole book to benefit from p...

Rochelle Moulton has made a career within a career of helping introverted consultants become effective sales people. She has done this with...

"As entrepreneurs we're typically in relationship with our thoughts about people, versus people themselves", says Bridget Hom, mindset coach...

If you want to make more money with less stress as a consultant, it helps to move from implementor to advisor. Philosophy major and accident...

Taking good notes is essential for effective meetings, but most of us never learn how to do it well. In this episode, Richard White, founder...

Learn how Tom Jackobs went from almost going broke because he didn't know how to sell to hitting a 90% close rate by selling through stories...

How do you show appreciation for your best clients and partners? In this episode, Steve Buzogany from The Appreciation Advocate discusses ho...

Wayne Mullins, founder of Ugly Mug Marketing and author of Full Circle Marketing: Tranform Your Marketing & Turn Customers Into Evangelists...

In this episode, former management consultant turned referrability expert Jay Kingley explains why he doesn't like referrals (seriously), an...

You don't want "word-of-mouth", you want to put words in people's mouths, so they say the right things about you when you're not around. Mic...

If you feel stuck at a job, or even in your own business, wondering why you don't have the passion for it anymore, Franklin Taggart, host of...

Join guest Mark Firth as he shares his journey in digital marketing (and around the globe, from London to Bogota to Florida), and how he rea...

Doubling your revenue seems like a big task, but in this episode, Michael Buzinksi, author of The Rule of 26, shows you how you can improve...

Hourly billing is the industry standard, but it creates perverse incentives for consultant and client. Jonathan Stark is a former software d...

Corrie Loguidice was set to inherit the family business, but a series of traumatic events led her to change course and strike out on her own...

Julie Brown lauched never thought of herself as a master networker or professional speaker, but when someone asked her to give a talk on net...

We communicate not just with words but with tone and body language. Voice coach Cynthia Zhai discusses how we can communicate confidently by...

As business owners, we spend a lot of time trying to make our minds more productive, often without considering that our minds are connected...

If you read the business news, you might think that you have to start a business by dropping out of college, or you're too late. But Rick Te...

Melisa Liberman loved working at a big consulting firm. But life had other plans and she ended up an independent consultant. She talks about...

Liz Steblay details her journey from working mom at a Big 4 consulting firm, struggling to juggle everything, to becoming a successful indep...

Will Russell never set out to start a marketing agency, and as an introvert he wasn't excited about sales and marketing. But he knew his str...

Have you started (or finished?) business and life planning for 2022? Here are some thoughts on how to plan (and execute) effectively.

Can people tell how awesome you are from your website? Your social media profile? If not, why not? Social Media Sherpa Shaily Hakimian is he...

Your stories don't define you-- how you tell them will. That's the title of Sarah Elkins' podcast and book, and the driving philosophy behin...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

As a "recovering CPA", Michelle Tillis Lederman never imagined becoming an author and expert on human connections. But you can benefit from...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We...