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SaaS Stories

Xavi

Inspiring the next generation of CMOs with stories, tips, and strategies from key players in the SaaS industry. New episodes every Wednesday at 6 pm GMT.

Episodes

9 episodes

How Groove Helps Companies Support their Customers With Andy Baldacci

Andy Baldacci, the CEO of SaberSim chats about how GrooveHQ's solution helps startups support their customers and increase customer satisfac...

00:18:05Jul 5, 2019

What is a lead magnet and why do you need one? with Barry Feldman

What is a lead magnet? We sat down with Barry Feldman and look at what lead magnets are, why you need them, and he gives examples of lead ma...

00:25:09Nov 21, 2018

How To Retain Customers And Reduce Churn With Luke Chambers

We sat down with Luke Chambers, founder Raaft.io on this episode of SaaS Stories, to share the story of how he and his team help their users...

00:12:44Nov 7, 2018

What is Content Marketing and Why Is It So Important With Ivan Kreimer

We sat down with Ivan Kreimer of Content Fiesta to look at what content marketing is, why it's important for your startup and how to do it p...

00:10:52Oct 24, 2018

How Everlance Makes Mileage And Tracking Expense Tracking Super Simple With Alex Marlantes

We sat down with Alex Marlantes, co-founder and CEO of Everlance on this episode of SaaS Stories, to share the story of how he and his team...

00:10:34Oct 10, 2018

A Simple Sales Methodology for B2B SaaS Startups With Alan Gleeson

One of the biggest challenges of running a SaaS Startup is actually selling your software. You're in a catch 22 situation really, you strugg...

00:17:05Sep 2, 2018

How to generate referrals without asking with Stacey Brown Randall

We chat with Stacey Brown Randall about how to generate new clients for your business through referrals without having to as for them.

00:12:14Aug 26, 2018

How Avrio is using A.I to transform the recruitment process with Nachi Junankar

We share the story of how Avrio A.I, a Boston based startup, is using artificial intelligence to transform the way big companies hire new pe...

00:13:59Aug 19, 2018

Saas Stories: The trailer

The trailer for our upcoming show, SaaS Stories.

00:01:25Jul 24, 2018