216. The Founders: Shayan Mashatian & Dr. Desmond Bell

Welcome to the very first video episode of Rx for Success ! After nine years as an audio-only podcast, host Dr. Randy Cook is thrilled to launch the videocast format with two extraordinary guests: Shayan Mashatian , a serial entrepreneur and technologist, and Dr. Desmond Bell , a podiatrist, limb preservation advocate, and president of WoundScribe AI. Together, they share the fascinating origin story of WoundScribe AI and its patient-facing companion app, Pingoo . Shayan takes us on his remarkable journey from Iran—where he helped establish the first internet node in the country—to Canada, the U.S., and eventually into the world of health tech. Dr. Bell explains how this AI-powered platform is revolutionizing wound care by combining ambient listening, automated wound measurement, clinical decision support, and micro-learning for patients. The result? A tool that saves clinicians hours of documentation time, empowers patients through education, and creates a learning health system that gets smarter with every use. Key Topics Discussed: Shayan's journey from Iran to the West: launching the first internet node in Iran, the decision to emigrate, and adapting to new cultures. What it means to be a "technologist with a passion for social innovation"—and why technology is just a tool for change. The inspiration behind Pingoo : Duolingo-style micro-learning applied to health education, gamification, and daily engagement. The shocking statistic: every 20 seconds, someone loses a leg to diabetic foot ulcers—and 85% are preventable with education. How WoundScribe evolved from Pingoo to a comprehensive AI platform for clinicians. The three core problems WoundScribe solves: documentation burden, wound measurement inconsistency, and clinical decision support. Why predicting treatment response (like hyperbaric oxygen therapy) is the "juice" of clinical decision support. How generative AI and continuous learning create a system that improves with every patient interaction. The "dirty secret" of wound care: no formal training pathway exists—most clinicians learn on the job. Shayan's three prescriptions for success: volunteer work, adaptability, and resilience. Guest Information: Shayan Mashatian , Technologist, Serial Entrepreneur, Founder of WoundScribe AI & Pingoo Email: shayan@woundscribe.ai Website: woundscribe.ai Pingoo: pingoo.ai Dr. Desmond Bell , DPM, President of WoundScribe AI, Founder of Save a Leg, Save a Life Website: thesalsal.org Dr. Randy Cook , Host, Rx for Success – MD Coaches Relevant Links: MD Coaches: mymdcoaches.com WoundScribe AI: woundscribe.ai Save a Leg, Save a Life: thesalsal.org Companion podcast: Life-Changing Moments with Dr. Dael Waxman -+=-+=-+=-+= Join the Conversation! We want to hear from you! Do you have additional thoughts about today's topic? Do you have your own Prescription for Success? Record a message on Speakpipe Unlock Bonus content and get the shows early on our Patreon

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216. The Founders: Shayan Mashatian & Dr. Desmond Bell is an episode from Rx for Success Podcast by Rhonda Crowe.

This episode is 53:50 long.

This episode was published on Apr 6, 2026.

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