384: Graphyte's Strategy Is a Masterpiece of Simplicity—w/ Barclay Rogers & Hannah Murnen

So many people think they need to dream up wild new tech to be successful at carbon removal. But one of CDR's most ascendent companies is relentlessly simple. They're so linear that I scrambled to make sure I wasn't missing something... In fact, if you've ever received coaching from me about simplicity, this is where I'm sending you from now on. I recently completed Noah Deich and Dr. Jen Wilcox's UPenn continuing education course, CDR Executive Education Program/Purchasing Carbon Removal Credits. It was wonderful and I highly recommend it. It did require a few homework assignments and a group project based upon a project developer. I chose Graphyte and their work putting waste biomass into bricks, wrapping them in polymer, and burying them underground. This is part of the class of projects called BiCRS (pronounced "bikers"), or Biomass Carbon Removal and Storage. Today's show has Dr. Hannah Murnen, Graphyte's CTO, and Barclay Rogers, Graphyte's Co-Founder and CEO, on to correct my homework from the course. I've never had a show quite like this. My sincere respect to each of them for digging into this with me and sharing their numbers. Not everyone in CDR is willing or able to do that, and I'm so happy we got to do that together. This show also inspired me to make an episode about linearity vs. holistic thinking in CDR. If one focuses on carbon efficiency, Graphyte makes so much sense. But are we optimizing only for solving climate change, or is this a polycrisis that requires a much deeper and interconnected approach? What you choose may say just as much about your values and how you perceive the problem. Stay tuned... This Episode's Sponsor ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Philip Lee LLP: legal resources for carbon removal buyers and suppliers⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Listen to the RCC episode with Ryan Covington from Philip Lee LLP⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Resources ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠Become a paid subscriber of Reversing Climate Change ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠ ⁠

You can listen to 384: Graphyte's Strategy Is a Masterpiece of Simplicity—w/ Barclay Rogers & Hannah Murnen online on Radio and Podcast. Open the player on this page to stream the available audio.

384: Graphyte's Strategy Is a Masterpiece of Simplicity—w/ Barclay Rogers & Hannah Murnen is an episode from Reversing Climate Change by Carbon Removal Strategies LLC.

This episode is 00:57:37 long.

This episode was published on Jan 29, 2026.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from Reversing Climate Change when more episodes are available from the podcast feed.