How to get plastic recycling done - Holy Grail

In the third episode of OMV’s podcast series “Rethinking Resources”, the hosts and journalists Steve Chaid and Julie McCarthy are joined by Gian De Belder ( ) from Procter & Gamble to discuss the Holy Grail project, one of the most exciting and ambitious initiatives to revolutionize plastic packaging. This project is driven by the European Brands Association and powered by the Alliance to End Plastic Waste. Holy Grail promises to truly close the loop by using a smart system to put a special invisible marker on plastics and other types of packaging at the point of production. These any many other things will be discussed in this episode. More about “The Holy Grail 2.0”: More about OMV: OMV Blog: How digital watermarks can help raise plastics recycling rates Follow OMV on YouTube: Follow OMV Blog: Follow OMV on Instagram: Follow OMV on Facebook: Follow OMV on LinkedIn: Follow OMV on Twitter:

You can listen to How to get plastic recycling done - Holy Grail online on Radio and Podcast. Open the player on this page to stream the available audio.

How to get plastic recycling done - Holy Grail is an episode from Rethinking Resources by OMV Aktiengesellschaft.

This episode is 00:44:12 long.

This episode was published on Sep 12, 2022.

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