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Lots of publishers are freaked out about “Google Zero” — the notion that one day, Google will stop sending them any traffic at all. That’s more or less already happened at People Inc., says CEO Neil Vogel. Vogel says Goo...
How to Survive without Google: People Inc's Playbook is an episode from Recode Media with Peter Kafka by Vox Media Podcast Network. Lots of publishers are freaked out about “Google Zero” — the notion that one day, Google will stop sending t...
This episode belongs to Recode Media with Peter Kafka.
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Published Mar 18, 2026, 48:20 long, audio available.