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Government & Organizations

Public Sector Marketing Show

Joanne Sweeney

A podcast dedicated to digital marketing and social media insights for government and public sector pros. Interviews with marketing and communications leaders working in government and publi...

Episodes

20 of 111 episodes

AI in Action: Transforming Communication in Local Government

In this enlightening episode, we dive deep into the transformative role of AI in local government communications. Join me as Iconverse with...

28:50Oct 8, 2024

The AI Era: Exploring Ethics, Policy, and the Future of Work

The rapid evolution of artificial intelligence (AI) has captured the world's attention, and with good reason. Once a niche topic in academic...

14:18Sep 24, 2024

New Digital Marketing Apprenticeship Program Launched in Ireland

Exciting news from the digital marketing world! Ireland has just launched its first national Digital Marketing Apprenticeship Program, a maj...

23:34Sep 13, 2024

The Important Role of Media to Safeguard Democracy

Hello and welcome to Season 6 and Episode 104 of the Public Sector Marketing Show. In today’s episode I’m getting serious. Serious about the...

36:24Jun 19, 2024

How to Master Workplace Wellbeing in the Remote Working Age

Hello and welcome to Season 6 and Episode 103 of the Public Sector Marketing Show. In today’s episode I’m asking the questions: Are we bette...

32:56Jun 12, 2024

The New Rules of PR in 2024

Hello and welcome to Season 6 and Episode 102 of the Public Sector Marketing Show. The rules of PR and marketing are changing so fast, faste...

32:24Jun 5, 2024

Social Responsibility & Influencer Marketing Ethics

Hello and welcome to Season 6 and Episode 101 of the Public Sector Marketing Show. In a recent episode I talked about the value and power of...

31:32May 31, 2024

Celebrating 100 Episodes

Hello and welcome to Episode 100 of the Public Sector Marketing Show! It's Episode 100, and we're celebrating in a big way! Andy Lambert of...

01:00:24May 31, 2024

Influencer Marketing Trends 2024

Hello and welcome to Season 6 and Episode 99 of the Public Sector Marketing Show. The influencer marketing industry is worth over €21 billio...

30:13May 15, 2024

How to Manage the Threat of Deep-Fake in Public Sector

Hello and welcome to Season 6 and Episode 98 of the Public Sector Marketing Show. I love the Internet and how it has democratised the voice...

28:55May 8, 2024

The Future of Jobs Report: Where now for marketers?

Hello and welcome to Season 6 and Episode 97 of the Public Sector Marketing Show. The World Economic Forum has published its Future of Jobs...

34:47May 1, 2024

TikTok Trends for 2024

Hello and welcome to Season 6 and Episode 96 of the Public Sector Marketing Show. Are you surprised I’m talking about TikTok again? No, don’...

31:16Apr 24, 2024

AI Communications Use Policy for Public Sector

Hello and welcome to Season 6 and Episode 95 of the Public Sector Marketing Show. 2024 is the year of AI isn’t it? If 2023 was the year Chat...

13:43Apr 17, 2024

Social Media SEO. What you need to know.

Hello and welcome to Season 6 and Episode 94 of the Public Sector Marketing Show. Seasoned marketing and communications pros know all about...

50:02Feb 21, 2024

X, Elon Musk’s First Irish Interview and the Impending Election Season

Hello and welcome to Season 6 and Episode 93 of the Public Sector Marketing Show. We are sauntering into 2024 and the world is not becoming...

33:40Feb 14, 2024

How to Communicate Sustainable Best Practice Effectively

COP28, the United Nations Climate Change conference, recently took place in Dubai. COP28 stands for the 28th meeting of the Conference of th...

32:25Feb 14, 2024

Public Sector Marketing Trends 2024

Hello, Happy New Year and welcome to Episode 91 of the Public Sector Marketing Show. A new year and a new blank sheet, right? What does your...

42:26Jan 16, 2024

Our Year in Review

Hello and welcome to Episode 90 of the Public Sector Marketing Show. Can you believe 2023 is drawing to a close? What a year. What a year. P...

18:00Dec 27, 2023

The Christmas Special

Hello and welcome to Episode 89 of the Public Sector Marketing Show. It’s time for our Christmas Special! 🤶 The jingle bells are ringing, a...

21:41Dec 20, 2023

A Masterclass in Mobile Video Strategy

In this episode I’m giving you a masterclass in mobile video strategy to take your public sector marketing to a new level. In 2023 people ar...

01:09:10Dec 13, 2023