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Proof to Product takes you behind the scenes of growing a product-based business. Join us each week as TSBC alumni, speakers and friends share their successes, struggles and how they’ve made...
One pattern I've noticed time and time again after working with thousands of product brands across lots of different categories, is that whi...
This week on the podcast, I'm joined by Daniel Lachman, founder of Justice for Artists . Daniel is an artist and a longtime Etsy seller who...
One pattern I've noticed time and time again after working with thousands of product brands across lots of different categories, is that whi...
Today's episode is for anyone who has been feeling stuck lately, overthinking decisions, second guessing yourself, or just not taking action...
One pattern I've noticed time and time again after working with thousands of product brands across lots of different categories, is that whi...
This week I'm chatting with Paper Camp alum Andrew Fegler, the founder of That's So Andrew . Andrew has a really interesting pathway into th...
One pattern I've noticed time and time again after working with thousands of product brands across lots of different categories, is that whi...
We just wrapped up our 47th round of Paper Camp a few weeks ago, and I am still riding high from working with this cohort. It's an intense f...
One pattern I've noticed time and time again after working with thousands of product brands across lots of different categories, is that whi...
Today's conversation is a really good one, especially if craft shows, retail markets, or in-person events are on your radar for this year. T...
This week I'm joined by content strategist Kaila Uli . If you're trying to get more visibility for your product brand online and actually tu...
This week I am joined by Ilana Griffo and Katie Johnson, the founders of Goodtype and the authors of the new book Follow Your Art . If you'r...
This week I'm welcoming back Pinterest marketing expert Heather Farris to the podcast for a conversation about what's really happening on Pi...
Hey, friend. I'm pulling an amazing episode from the archives with over 430 episodes here on the Proof to Product podcast. There is a gold m...
Hey, friend. I'm pulling an amazing episode from the archives with over 430 episodes here on the Proof to Product podcast. There is a gold m...
Hiring can feel like a huge big leap. It's expensive. It's vulnerable to let other people into your business. And if you've been doing every...
Today, I want to share one last case study with you featuring one of our Paper Camp alums, Ashleigh Evans of InBooze . I hope you've enjoyed...
Today I'm sharing another Paper Camp case study, and I'm especially excited about this one because it is from a recent Paper Camp student. B...
I'm back sharing another case study with you featuring one of our Paper Camp alum, Taylor Carroll of The Stray Shop . Before we dive in, I w...
Today I want to share a case study with you featuring one of our Paper Camp alum, Zeba Parkar of Treleaf. Before we dive in, I wanted to tel...
Our Paper Camp alumni are doing incredible things and growing their wholesale businesses in a very intentional and meaningful way. Today's g...
One of my favorite things to do is to shout out our student wins and community wins from the rooftops. And part of that is also bringing peo...
You may have seen on social media that Amazon recently scrapped dozens of small business e-commerce websites and added people's products to...
Today on the podcast, I'm talking with Isabella Montano Ghazarians, the founder of Isabella MG . Isabella MG is a Latina-owned stationery br...
This week on the podcast, we have my friend and Paper Camp alum Stephanie Clarke of Dahlia Press and Chloe Clarke Paper . Stephanie has been...
The Proof to Product podcast team and I are practicing what we preach and the podcast is taking a winter break! We will be back with a new p...
Today's episode is a look at what is going on with independent retail shops right now. I sat down with my friend Jen from Tiny Turns Paperie...
Today, I'm sharing a case study and an analysis that I originally shared with our LABS members . The reason I'm doing this is, one of the mo...
On today's episode, we are digging into the financial side of running a creative product business and I've invited someone that I deeply tru...
I know you are deep in preparation for Black Friday, Cyber Monday, and the Q4 holiday sales season. So I want to make this a real quick epis...
One of the things we've been talking about in our LABS program is Q4 sales strategies because we are heading into the holiday season which a...
Friends, you know that I am all about simplifying and systematizing your business, but I'm also about taking risks and experimenting within...
Today, we're talking about getting your website ready for the biggest sales season of the year Q4. I know this time of year can feel super h...
According to Experian, Black Friday 2025 spending in the US is predicted to reach over $12 billion in online sales alone, and global spendin...
I'm going to give a little tough love: some of you are new to selling wholesale, and it shows. I am seeing a lot of people using direct-to-c...
I don't know about you, but I do a lot of my best thinking in the shower, in the car as I'm driving kids around, or doing pickups and drop-o...
If you are anything like my clients in LABS , you may be wondering, how do I plan for the future when the world feels upside down? More impo...
I am recording this episode the same week that we are running week three of Paper Camp , which is our marketing week. Marketing week is wher...
Do you struggle with the idea of selling your products? I am hearing from a lot of creative entrepreneurs who are telling me that they feel...
Hey, friend. I'm pulling an amazing episode from the archives with over 400 episodes here on the Proof to Product podcast. There is a gold m...
Hey, friend. I'm pulling an amazing episode from the archives with over 400 episodes here on the Proof to Product podcast. There is a gold m...
Hey, friend. I'm pulling an amazing episode from the archives with over 400 episodes here on the Proof to Product podcast. There is a gold m...
Have you been thinking about joining us for Paper Camp , but aren't sure if this program is a good fit for you? Or maybe you're a new listen...
I'm back again today to share interviews from our Paper Camp alumni who exhibited at Shoppe Object. On Tuesday, I shared my conversations wi...
I am back from a whirlwind trip to New York City where over 40 of our Paper Camp alumni were exhibiting at Shoppe Object and NY Now. These w...
We are currently in the middle of the biggest wholesale buying season of the year, so naturally, it is both a fun and easy time to share win...
I'm curious, have you been thinking about niching down or focusing in on one product type? But maybe you're nervous about making that transi...
Today I wanted to answer a great question that I received from a student. It's a simple one on the surface, but it opens the door to an impo...
It is that time again. We are now accepting Paper Camp scholarship applications . If you have wanted to attend our wholesale intensive coach...
One of the highlights of our Paper Camp program is the weekly coaching calls that we host by me and our guest experts. You not only get to a...