Radio and PodcastRadio and PodcastLive Radio & Podcasts
Your Price Is Never High, Just Misdirected artwork
Education

Your Price Is Never High, Just Misdirected

Project Book by Alex Cespedes

Sep 24, 202312:13Education

The key to gigantic rewards is finding your own form of leverage. Put your resources only in places where you have leverage. And leverage only occurs when the product and the audience are in perfect alignment. Sign up to...

Related Episodes

Continue listening to more episodes from Project Book.

Money and Attention

Nov 6, 2023 - 11:05

Capitalism revolves around two fundamental resources: money and attention. To find success, you'll have t...

Why the Powerful Work Like Lions

Oct 17, 2023 - 11:27

The work vs. reward paradox will keep smacking you in the face until you internalize it. To be successful...

Why Good Ideas Need Great Names

Oct 7, 2023 - 18:34

Austin Kleon said "an idea is gold only if you name it." I think he understood that ideas are a dime a do...

A Normal Life Is Far From Normal

Sep 18, 2023 - 11:08

Most people want a "normal" life but a normal life requires un-normal amounts of work, at least in the be...

Everyone Should Be a Business

Sep 11, 2023 - 11:11

Since we live in an idea economy, only people who claim an idea ever get rich. When you start your own bu...