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How do you find your first customers? It’s a question first-time founders are often flummoxed by. But Keith Krach has developed a tried-and-true strategy—starting during his days at Ariba (which sold for billions), and e...
How to Find Your First Customers is an episode from Problem Solvers by Entrepreneur Media. How do you find your first customers? It’s a question first-time founders are often flummoxed by. But Keith Krach has developed a tried-and-true stra...
This episode belongs to Problem Solvers.
Use the player on this page to stream the episode online.
Published Apr 27, 2026, 36:18 long, audio available.
How do you find your first customers? It’s a question first-time founders are often flummoxed by. But Keith Krach has developed a tried-and-true strategy—starting during his days at Ariba (which sold for billions), and extending into his current time as chairman of Docusign. In this special live edition of Problem Solvers, taped at Entrepreneur Live in 2018, Keith explains how to turn a company’s first customers into valuable ambassadors. Learn more about your ad choices. Visit megaphone.fm/adchoices
You can listen to How to Find Your First Customers online on Radio and Podcast. Open the player on this page to stream the available audio.
How to Find Your First Customers is an episode from Problem Solvers by Entrepreneur Media.
This episode is 36:18 long.
This episode was published on Apr 27, 2026.
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You can listen to How to Find Your First Customers on this page when the episode audio is available from the podcast feed.
How to Find Your First Customers is from Problem Solvers by Entrepreneur Media.
Published Apr 27, 2026 and 36:18 long