045: Multicultural PR Media Maven

In this episode of the Pitching PR podcast, I chat with Alexis Davis Smith the president and founder of PRecise Communications a public relations firm that specializes in outreach to African American and U.S. Hispanic consumers. We chat about the rising importance of multicultural PR and her entrepreneurial journey starting her own agency. She shares her experience working with billion-dollar brands that "get-it" and how to educate your client if they are missing the mark when it comes to multicultural marketing. She also shares her insights on the importance of having a diverse team and how this can help you avoid potential multicultural marketing landmines. Relevant Links: PRecise Communications Lesley from Pitch Graphic Design

You can listen to 045: Multicultural PR Media Maven online on Radio and Podcast. Open the player on this page to stream the available audio.

045: Multicultural PR Media Maven is an episode from Pitching PR by Lesley from Pitch Graphic Design.

This episode is 38:33 long.

This episode was published on Sep 17, 2019.

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