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"Charles E. Hires and the Drink that Wowed a Nation" with Bill Double artwork
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"Charles E. Hires and the Drink that Wowed a Nation" with Bill Double

PA BOOKS on PCN by PCN - Pennsylvania Cable Network

Nov 3, 202525:22Arts

Introduced at the 1876 Centennial Exposition and powered by an historic advertising campaign, Hires Root Beer - launched 10 years before Coca-Cola - blazed the trail for development of the American soft drink industry. I...

About This Episode

"Charles E. Hires and the Drink that Wowed a Nation" with Bill Double is an episode from PA BOOKS on PCN by PCN - Pennsylvania Cable Network. Introduced at the 1876 Centennial Exposition and powered by an historic advertising campaign, Hire...

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Published Nov 3, 2025, 25:22 long, audio available.

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