How Amy Aitman Built a 3-Channel Visibility Strategy Post-HCU Reset

In this episode of the Niche Pursuits podcast, Jared interviews Amy Aitman about what happened after Google's Helpful Content Update crushed their traffic and forced them to pause publishing and cut hundreds of contractors. Amy explains why Reddit now dominates so many search results, what brands should avoid doing there, and the steps she recommends taking right away. She also shares her "three-legged stool" for visibility: Reddit participation, YouTube (including 50+ channels her team has built), and third-party editorial mentions. The episode closes with a clear example of what a visibility campaign can look like when you put those pieces together. Sponsor: Quiet Light Get a free, confidential valuation at ! Links & Resources Connect with Amy - Learn more about ScaleVisible - Discover how ReddVisible can help - Watch Amy's last interview with us - Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman:

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How Amy Aitman Built a 3-Channel Visibility Strategy Post-HCU Reset is an episode from Niche Pursuits Podcast by Spencer Haws.

This episode is 50:28 long.

This episode was published on Mar 11, 2026.

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