Episode #961: Stop Undercharging: A Coach's Guide to Pricing Confidence

In this episode of the podcast, Marc shows how to push past resistance to increase your coaching fees and teaches a simple exercise to make it easier to sell your offers at higher amounts! What You'll Hear In This Episode: - The undercharging epidemic : Why the majority of coaches are charging too little … - Coaches and money guilt : How some coaches shame others for wanting to earn well, and treat profitable pricing as "greedy" - The real value of coaching : From saving marriages to extending lives through health coaching, you're not selling air! - Finding your pricing ceiling : Charge as much as you can until it feels off, but don't let fear set the limit too early - Only sell what you love (it's easier that way!) - The big psychological shift that happens when someone actually pays you more … LINKS Book a no-obligation 1:1 strategy call with Marc for your coaching business: If you'd like more coaching clients without sending cold messages or spending money on ads, the Natural Born Coach Program is for you. Get the details here! Join The Coaching Jungle Facebook Group! Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients! Grow your business with The Coaching Jungle Mastermind! If you have a product or service that helps coaches, and you'd like to get it in front of 100,000 of them:

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Episode #961: Stop Undercharging: A Coach's Guide to Pricing Confidence is an episode from Natural Born Coaches by Marc Mawhinney.

This episode is 14:15 long.

This episode was published on Feb 16, 2026.

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