On Winston Marshall Show

Professor Eric Kaufmann discuss the evolution and future of woke, noting its peak and potential resurgence. It was not in fact ended by the reelection of Donald Trump, he argues, and in this interview explains why. Kaufmann argues that woke-ism, characterised by the sacralisation of marginalised groups, has seen a decline in corporate and educational practices but remains strong among younger generations. Will there be new versions of BLM, MeToo, Antifa as a reaction to Trump’s second term? Are we already seeing it in response to Elon Musk, with the targeting of Tesla? Eric and Winston explore the concept of national identity in the era of “diversity is our greatest strength”. What is the truth about ethnonationaolsm? Is former Prime Minister Rishi Sunak English? They also explore the impact of immigration on social cohesion, and national identity. He notes that cultural debates, such as those over free speech and diversity, are a secondary response to populism. And that populism is a response to mass migration, Islam, LGBT and feminist issues. Eric Peter Kaufmann is a Canadian professor of politics at the University of Buckingham. He is author of several books including: ‘The Rise and Fall of Anglo-America: The Decline of Dominant Ethnicity in the United States’, ‘Shall the Religious Inherit the Earth?: Demography and Politics in the Twenty-First Century’, ‘Whiteshift: Populism, Immigration, and the Future of White Majorities’ and ‘The Third Awokening’ ----------------------------------------------------------------------------------------------------------------------- To see more exclusive content and interviews consider subscribing to my substack here: ----------------------------------------------------------------------------------------------------------------------- FOLLOW ME ON SOCIAL MEDIA: Substack: X: / mrwinmarshall Insta: / winstonmarshall Linktree: ---------------------------------------------------------------------------------------------------------------------- Chapters 0:00 The End of Wokeism and Its Implications 5:41 The Persistence of Woke Ideas 10:39 The Role of Social Media in Shaping Woke Ideas 26:17 The Future of Wokeism and The Complexity of National Identity 40:14 The Role of Ethnicity and Religion in National Identity 59:58 The Impact of Immigration on National Identity 1:00:18 The Challenges of Integration and Assimilation 1:05:46 The Future of Wokeism and National Identity 1:08:01 Populism and Wokeness 1:10:33 Cultural Wars and Diversity 1:12:08 Closing thoughts

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On Winston Marshall Show is an episode from Nationalism Course podcast by Eric Kaufmann.

This episode is 01:23:57 long.

This episode was published on Jan 8, 2026.

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