Everyone Together, THE Digital Conversation That Matters

The golden age of advertising is over: no longer is the message transmitted one-to-many, with large captive audiences sitting in front of scheduled TV, but many-to-many and one-to-one, in a fully immersive, mobile, multi-platform world. How do messages get crafted and communicated in these circumstances, and where does creativity happen as a result? And is there a new dark side to this new age of communications? Recorded live at Editorial Intelligence's annual ideas festival Names Not Numbers. Chair: Stevie Spring , Chairman, Children in Need Tamara Ingram , President and CEO of Team P&G/WPP MT Rainey , Chairman, TH_NK

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Everyone Together, THE Digital Conversation That Matters is an episode from Names Not Numbers by Names Not Numbers.

This episode is 36:27 long.

This episode was published on May 8, 2014.

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