Radio and PodcastRadio and PodcastLive Radio & Podcasts
My Campaign Coach Minute cover
Government & Organizations

My Campaign Coach Minute

Raz Shafer, Founder of My Campaign Coach

Small things can make all the difference! We distill some of the most powerful campaign tips our coaches have learned into these bite-sized, actionable episodes!

Episodes

20 of 50 episodes

Titles for staff and volunteers are free and make people feel important.

Here’s today’s tip: Titles for staff and volunteers are free and make people feel important. Money is tight on the campaign trail…but you ne...

1:46Sep 12, 2018

The campaign schedule should include family time, relaxation and sleep.

Here’s today’s tip: The campaign schedule should include family time, relaxation and sleep. Life doesn’t stop just because you launch a poli...

2:29Sep 5, 2018

Big jobs usually go to the men who prove their ability to outgrow the small ones.

Here’s today’s tip: “Big Jobs usually go to the men who prove their ability to outgrow the small ones.” – Teddy Roosevelt Teddy was right ab...

2:17Aug 29, 2018

Get-Out-The-Vote may be the last phase of the campaign but should be planned at the beginning.

Here’s today’s tip: Get-Out-The-Vote may be the last phase of the campaign but should be planned at the beginning. Planning campaigns backwa...

2:03Aug 22, 2018

When scheduling the candidate, anchor on events and fill in with canvassing, fundraising and small groups.

Here’s today’s tip: When scheduling the candidate, anchor on events and fill in with canvassing, fundraising and small groups. Scheduling th...

2:00Aug 15, 2018

Buy URLs you want to use AND ones you don’t want your opponent to use against you. Buy theirs too!

Here’s today’s tip: Buy URLs you want to use AND ones you don’t want your opponent to use against you. Buy theirs too! I bought RazShafer.co...

2:35Aug 8, 2018

Always make sure your campaign mailing address is listed on your website donation page.

Here’s today’s tip: Always make sure your campaign mailing address is listed on your website donation page. In a world dominated by digital...

2:08Aug 1, 2018

“The dignity of a prime minister, like a lady’s virtue, is not susceptible to partial diminution.” – Winston Churchill

Here’s today’s tip: “The dignity of a prime minister, like a lady’s virtue, is not susceptible to partial diminution.” – Winston Churchill A...

2:00Jul 25, 2018

Hire a professional to execute thorough opposition research and a vulnerability study early in the campaign.

Here’s today’s tip: Hire a professional to execute thorough opposition research and a vulnerability study early in the campaign. There are a...

2:55Jul 18, 2018

I offer my opponents a bargain: if they will stop telling lies about us, I will stop telling the truth about them. – Adlai Stevenson

Here’s today’s tip: “I offer my opponents a bargain: if they will stop telling lies about us, I will stop telling the truth about them.” Adl...

3:07Jul 11, 2018

Every candidate should have daily and weekly goals for fundraising calls and door knocks. What are yours?

Here’s today’s tip: Every candidate should have daily and weekly goals for fundraising calls and door knocks. What are yours? Galileo, the f...

2:30Jul 4, 2018

Be accessible. If voters and supporters can’t reach you on the campaign trail, they’ll doubt they will once you’re elected.

Here’s today’s tip: Be accessible. If voters and supporters can’t reach you on the campaign trail, they’ll doubt they will once you’re elect...

2:26Jun 27, 2018

It’s virtually impossible to practice a speech too much. Practice. Practice. Practice.

Here’s today’s tip: It’s virtually impossible to practice a speech too much. Practice. Practice. Practice. Have you ever heard somebody give...

2:44Jun 20, 2018

The Candidate sets the tone for their Campaign’s work ethic and motivation.

I’m a huge fan of the book Extreme Ownership by Jocko Willink and Leif Babin. If you haven’t read it, you should. One of the central points...

2:08Jun 20, 2018

Never be your own campaign manager. You’ll suck at both jobs.

It’s an old saying in the legal profession that any man who chooses to represent himself in court has a fool for a client. The same is true...

2:08Jun 13, 2018

There’s no such thing as starting a campaign too early.

Time, Treasurer and Talent are the three primary resources every campaign relies on. Treasurer and Talent are renewable resources but Time i...

2:03Jun 6, 2018

Nobody is a better fundraiser than the candidate.

Do you like begging for money? Probably not. I sure don’t. And at the beginning of my work fundraising, that’s exactly how it felt. It wasn’...

2:24May 2, 2018

Never snap at your staff. If you do, apologize quickly.

When was the last time you said something you shouldn’t have in frustration or anger? You may not be able to remember a specific instance bu...

2:05Apr 25, 2018

Money in your account when the polls closed is wasted.

Here’s today’s tip: Money in your account when the polls closed is wasted. We lost the first election I ever helped in because we didn’t giv...

1:37Apr 18, 2018

Don’t call a voter before 9am or after 9pm.

Here’s today’s tip: Don’t call a voter before 9am or after 9pm. Throughout the campaign, you’ll be working non-stop to identify, persuade an...

1:22Apr 11, 2018