MBS962-David Schonthal, Director of Entrepreneurship Programs at Kellogg, and Author

Send us Fan Mail David Schonthal is an award-winning Professor of Strategy, Innovation & Entrepreneurship at the Kellogg School of Management where he teaches courses on new venture creation, design thinking, healthcare innovation, venture capital, and creativity. Along with his colleague Loran Nordgren, David is one of the originators of Friction Theory – a ground-breaking methodology that explains why even the most promising innovations and change initiatives struggle to gain traction with their intended audiences – and more importantly, what to do about it. This work is popularized in David’s Wall Street Journal and National Bestselling book, The Human Element: Overcoming the Resistance That Awaits New Ideas (Wiley). The Climb with Cherie Clonan The Climb is a podcast for people building something meaningful and finding their.. Listen on: Apple Podcasts Spotify Support the show

You can listen to MBS962-David Schonthal, Director of Entrepreneurship Programs at Kellogg, and Author online on Radio and Podcast. Open the player on this page to stream the available audio.

MBS962-David Schonthal, Director of Entrepreneurship Programs at Kellogg, and Author is an episode from Matt Brown Show - Telling the stories of startups, entrepreneurs and business thought leaders, one conversation at a time by www.MattBrownShow.com.

This episode is 67:12 long.

This episode was published on Apr 14, 2026.

Yes. Use the heart button on the episode page to add it to your favorite episodes list.

Yes. This page shows related episodes from Matt Brown Show - Telling the stories of startups, entrepreneurs and business thought leaders, one conversation at a time when more episodes are available from the podcast feed.