
Episode 432: You’re building your business upside down
In this week’s episode I cover the two types of coaches I’m seeing in the industry right now, and why one ends up building a stable, long-te...
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The Mastery Podcast provides personal trainers and fitness professionals, with the necessary tools to take full control of their careers. In order to reach this position, I believe mastery o...

In this week’s episode I cover the two types of coaches I’m seeing in the industry right now, and why one ends up building a stable, long-te...

In this week’s episode I cover the full roadmap to building a consistent £10K per month coaching business, from getting clear on your offer...

In this episode, I break down exactly why your ads are attracting the wrong clients and what you need to fix before you spend another penny....

In this week’s episode I cover why most coaches lose sales on calls, not because they’re bad at selling, but because they’re overcomplicatin...

In this week’s episode I cover how becoming a father completely changed the way I see life, business, and success, and why what you’re build...

In this week's episode I sat down with my good friend Rachel and we covered why most coaches stay stuck, and why it’s not a content or strat...

In this episode, I break down why most coaches are getting Instagram completely wrong, by chasing trends, going viral, and constantly trying...

In this video, I talk you through the 3 main seasons of my career. I share what I've learned, the challenges I've been through, and I give y...

In this episode, I walk you through you through the main content platforms and I share my opinion on which one is the best to use. A lot of...

In this conversation we had with Michael, he shares the journey of restructuring his coaching brand inside Coaching Concierge, confronting u...

In this video, I walk you through the service excellence operating system, which walks you through the exact steps to keep your clients long...

In this episode, I walk you through the self mastery system that every coach needs to master, to be able to remain in control throughout the...

In this episode, I walk you through the reason why so many business owners struggle to connect with their audience online and attract the ri...

In this week’s episode, I share the key choices I made in my 20s that shaped who I am today at 48. From mastering my craft and personal deve...

In this week’s episode I cover how I get my most important work done before 9am, and why changing my morning structure completely shifted my...

In this episode, I walk you through the exact system that changes how sales calls feel completely. If your calls feel pushy, awkward, or lik...

In this episode, I take you behind the scenes and show you exactly how I use AI to create content faster without losing my voice, my standar...

In this episode, I break down why growth without structure always leads to burnout and instability, and why systems are the difference betwe...

Over the last decade, I’ve helped thousands of coaches get complete clarity over their brands, attract the right type of clients, and build...

Over the last decade, I’ve helped thousands of coaches get complete clarity over their brands, attract the right type of clients, and build...

Over the last decade, I’ve helped thousands of coaches get complete clarity over their brands, attract the right type of clients, and build...

In this week’s episode I cover why so many coaches feel disconnected from their brand, how values, vision, identity, and audience alignment...

Over the last decade, I’ve helped thousands of coaches get complete clarity over their brands, attract the right type of clients, and build...

In this week's episode I cover why so many coaches feel disconnected with their content, why the wrong focus breaks your business, and what...

In this episode I break down why fast growth and viral is the worst advice you can have.

In this week's episode I sit down with celebrity trainer Don Saladino who’s worked with Ryan Reynolds Hugh Jackman and other A-list names. W...

In this week’s episode I cover what most online coaches get wrong when they chase growth. It’s something that looks like success from the ou...

In this week's episode I cover what it really takes to get world-class results with your clients. I talk about the mindset, standards, and s...

In this week’s episode I cover six disciplines that will completely transform your coaching career. These are the non-negotiables that have...

In this week’s episode I cover implementing more trust based marketing. In this video I want to talk to you about how to market your coachin...

In this week’s episode I cover what it’s really like living in Dubai for three years the good, the surprising, and the things most people do...

In this week's episode I cover building an authority brand content system. I talk about the difference between creating an authoritative coa...

In this week's episode I cover how direct messages are changing inside Instagram in 2025. In this video, I want to talk to you about the DMs...

In this week's episode I cover the missing link to making a lot more money online. I share the one area that if you double down on for the n...

In this week's episode I cover identity upgrade for online coaches. I dive into why identity is the single biggest driver of your success an...

In a world where personal brands are built overnight, AI is replacing personality, and “six-figure months” are promised in DMs… this convers...

In this week's episode I cover where online fitness coaching is heading in 2026 and how you can stay ahead. AI is coming for your coaching b...

In this week's episode I cover why business mentorships deserve more respect. I want to give you the real pros and cons of business coaching...

In this week's episode I cover one of the most powerful additions we’ve made to our sales system something I call homework. I’ll walk you th...

In this week’s episode I cover why I’m still as motivated today as I was 25 years ago in the fitness industry. I talk about what truly keeps...

In this week's episode I cover how to build a content model that actually helps you close higher paying clients. I take you through the exac...

In this week's episode I cover why your clients leave your coaching programme and trust me, it's not because of your client check-in system....

In this week's episode I cover the full sales pipeline and why most coaches are only focusing on the last step. If you're frustrated with no...

In this week's episode I cover solo coach syndrome the mindset where you believe no one can do it as good as you. You're sitting on 40, 50,...

In this week's episode I cover how to stay in control of your sales calls. If you've ever felt like the prospect is just talking and you're...

In this week's episode I cover 5 habits that have kept me grounded for the last 25 years. I share how I built structure, stayed in shape as...

In this week's episode I break down how to actually use your client results to get more calls booked and sign up more clients. Most coaches...

In this week’s episode I cover the identity shift that changed my business and my whole life forever. If you're a great coach, getting good...

In this week's episode I cover the 5 biggest reasons you're stuck earning between 2–4K a month as an online coach and more importantly, what...

In this week’s episode, I cover what it actually takes to build a long-term online fitness business not one that looks good on paper for six...