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How Poppi’s founders built a new soda brand worth $2 billion artwork
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How Poppi’s founders built a new soda brand worth $2 billion

Masters of Scale with Reid Hoffman by WaitWhat

Apr 30, 202600:33:47Business

Allison and Stephen Ellsworth hyperscaled their healthier soda brand Poppi to a truly gigantic exit to Pepsi – nearly $2 billion – and changed an entire category. The married co-founders talk with host Jeff Berman about...

About This Episode

How Poppi’s founders built a new soda brand worth $2 billion is an episode from Masters of Scale with Reid Hoffman by WaitWhat. Allison and Stephen Ellsworth hyperscaled their healthier soda brand Poppi to a truly gigantic exit to Pepsi – n...

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This episode belongs to Masters of Scale with Reid Hoffman.

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Episode Details

Published Apr 30, 2026, 00:33:47 long, audio available.