
IKEA effect hack to Increase Conversions by 3X
"Make them Do things and they will be more engaged" Let's talk about this concept today and how it helped an e-commerce brand, but also appl...
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"Marketing Tales with Advit Sahdev" shares real, behind the scenes stories of marketing campaigns that led to exponential business growth

"Make them Do things and they will be more engaged" Let's talk about this concept today and how it helped an e-commerce brand, but also appl...

Long time ago, when facebook was in the nascent stage in India, we did a campaign which leveraged a common technology which is offered today...

Another story for Doctors and how they can grow Learn about the behind-the-scenes story in this episode, and if you have questions, would be...

Today's episode is very special to me. It is special because it is my own story and everyone who has listened to my podcasts in the last 1.5...

Today's episode is very special to me. It is special because it is my own story and everyone who has listened to my podcasts in the last 1.5...

Doctor's special Want to know what a doctor can do, or rather anyone, to ensure that the competition can never catch with them? Learn about...

Doctor's week special So today let's learn about segmentation and the value it adds in any targeting Learn about the behind-the-scenes story...

Doctor's week special So what does a Doctor do when he has no patients coming to him during COVID times? What can he do to not only help pat...

Doctor's week special What does a doctor do when he wants to setup a large clinic, even a hospital, but he realises that he is the eal bottl...

Today we will focus on medical practice and how marketing can help them or not just marketing, but it is more of optimization of marketing,...

In 2014, a luggage brand was trying to set its footprint in the online space. They had everything setp, but were just not able to crack the...

4 years back, one of the largest dairy brands in India was struggling to find a new way to sell to its customers. They wanted to go online b...

In 2015, a website development company was struggling to target clients above a certain value. They were not happy with just attracting cust...

2 years back, a real estate firm was looking to innovate and drastically improve it's conversion rates. They had the best of teams but were...

5 months back, an eCommerce business owner was frustrated and angry at his customers. He was so upset, that he even started righting wit cus...

12 months ago, a large hospital chain had a big challenge of growing it's customer base's Lifetime Value. They were looking for a solution t...

In 2017, a very old Indian brand was struggling to keep up with the market due to a sudden influx of competition from all over the globe. Th...

Last year, a mobile accessories brand with a very diverse range of products was struggling to drive growth. Their customers ranged from a te...

In 2017, an online diamond store was struggling with social media creatives. The brand understood the importance of every creative and produ...

Last year, a high-flying online delivery brand was planning to conquer the next big challenge. They were doing excellent in sales and had a...

In 2018, I was helping a brand in the toughest of all markets - Real Estate. The market was down in the dumps and buyers were taking a very...

Do you want to undersand the future of marketing? No, I am not talking about tech, or AI, or automation. All those are mere tools. I am talk...

2.5 years back, a luxury jewellery brand was doing well, but struggling to really scale as they had reached a plateau. They worked with the...

In 2012, one of the largest and most popular mobile brands in India had a big uphill task. They had to increase last year's sales figures by...

In 2016, a leading brand was struggling to create profitable stores. The cost of real estate wasn't decreasing and customers wanted cheaper...

Few years back, a first time political leader was contesting elections. He had big plans and great ambitions, but lacked experience. He was...

In early 2012, one of the leading FMCG brand was doing very well in India. It was one of the most quirky brands with extremely loyal followi...

Eighteen months back, one of the top luxury real estate sellers had a new challenge. They were not only coming up with a new project, but en...

Six years ago, the eCommerce market was extremely saturated (holds true even today!) and every brand out there was just copying internationa...

In 2015, an eCommerce brand I was helping had an immediate challenge.. they were selling over a million products and headed towards a mega-e...

Seven months back, I was helping launch a cosmetics brand's eCommerce site, and we hit an interesting roadblock. The challenge was to reach...

How dynamic pricing resulted in growth of conversions by 5x Online marketing has traditionally focused on traffic generation, customer acqui...