Ep. #123 - Can Legacy Businesses Still Win Today? (w/ Abhishek Pai from Bharath Group)
Disclaimer: This episode includes discussion about the tobacco industry. Nothing in this conversation should be considered an endorsement or...
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Marketing Mantra
Marketing Mantra is an online marketing podcast by 99signals.com, hosted by Sandeep Mallya. In the show, Sandeep shares actionable online marketing strategies he's learned through years of r...
Episodes
20 of 133 episodesEp. #122 - AI Search Acronym Madness: The Case for GEO
In this episode of Marketing Mantra , I share my honest take on the growing chaos of acronyms around AI search. Every week there’s a new one...
Ep. #121 - Affiliate Marketing in the Age of AI
Affiliate marketing has changed dramatically, and I’ve felt it firsthand. With content saturation, shrinking organic visibility on Google, a...
Ep. #120 - Surviving Google’s Algorithm Updates: How to Recover Lost Traffic
Feeling the impact of Google’s latest algorithm updates? You’re not alone. In this episode, I break down the steps you can take to recover y...
Ep. #119 - The Journey to Passive Income: How to Monetize Your Blog (w/ Anil Agarwal from Bloggers Passion)
In this episode of Marketing Mantra , I'm joined by special guest Anil Agarwal, the founder of BloggersPassion , one of India’s top digital...
Ep. #118 - The Hook Model: The Secret Behind Habit-Forming Products
In this episode of Marketing Mantra , we dive deep into the Hook Model, a powerful framework popularized by Nir Eyal in his groundbreaking b...
Ep. #117 - SEO Quick Wins: Easy Tips for Better Rankings
In this episode, we explore easy-to-implement SEO strategies that can provide immediate improvements to your website's visibility and perfor...
Ep. #116 - Unlocking Sumo Day: Top 3 Deals from AppSumo's Biggest Sale of the Season
AppSumo’s Sumo Day 2024 is the can't-miss event of the season for entrepreneurs, featuring exclusive lifetime deals on a wide range of essen...
Ep. #115 - The Basics of Local SEO: Dominating Your Niche Market
Local SEO can transform your business, making it the go-to spot in your community for what you do best. In this episode, we dive deep into t...
Ep. #114 - How to Do SEO with $0 (using Google Search Console & ChatGPT)
Curious about how to achieve top SEO rankings without spending a dime? In this episode, I reveal a zero-cost SEO hack that's been the corner...
Ep. #113 - 3 Ways to Build Backlinks When You're Just Getting Started
In this episode, we unpack the essentials of link building for those just starting their SEO journey. Join us as we reveal three proven meth...
Ep. #112 - Google SGE Explained: How SGE Could Disrupt Your Website Traffic
Google's SGE (Search Generative Experience) is on the brink of revolutionizing the search industry. In this episode, we reveal the potential...
Ep. #111 - 5 Best Traffic Analysis Tools to Improve Your Website’s Performance
Keeping tabs on your website’s traffic is your golden ticket to making smart, data-backed choices about how well your marketing efforts and...
Ep. #110 - Black Friday Special 2023: AppSumo's Top 3 Early Bird Deals
It's that time of the year again: AppSumo's Black Friday 2023 is finally here! Mark your calendars for November 19 to November 28, because t...
Ep. #109 - Top 10 Business Newsletters Every Entrepreneur Should Read
Signing up for business newsletters is a super effective way to keep up with the latest business buzz. The issue, however, is the sheer numb...
Ep. #108 - When Marketing Fails: The Crystal Pepsi Saga
This episode is a part of our "When Marketing Fails" segment where we deep dive into the captivating world of marketing disasters and uncove...
Ep. #107 - AI and Storytelling: Crafting Narratives with Artificial Intelligence (w/ Jyotirmoy Dutta from Yarnit)
AI has been revolutionizing various industries, and marketing is no exception. From maintaining brand consistency to creating compelling nar...
Ep. #106 - Technical SEO Deep Dive: Site Speed, Crawling, and Indexing
In this episode, we dive deep into the technical side of SEO. We discuss crucial aspects such as optimizing site speed, managing crawl budge...
Ep. #105 - Resistance and Resilience: Survival Tips for Entrepreneurs (w/ Guest Host Raksha Shenoy)
On this special episode of Marketing Mantra, guest host Raksha Shenoy, founder of Nummy Makhana, shares valuable insights on "Resistance and...
Ep. #104 - The Fascinating History of ChatGPT: Journey from Concept to Cultural Phenomenon
Uncover the captivating story behind ChatGPT, from its origins to becoming a cultural phenomenon. Explore the milestones that shaped its his...