🎶 Ep 129 - Nobody Came To My Webinar 🎶
Look, I'm not going to lie, this is a bit of an experiment. This song gets in my head more than I care to admit, so I thought I'd share it w...
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Marketing For Learning
Want to understand how to better connect with and engage your learners? You need Marketing for Learning. This podcast is designed to provide in-house L&D practitioners with the knowledge and...
Episodes
20 of 135 episodesEp 128 - Canva's Confession: A Very Expensive AI Experiment
The Canva Confession: the most expensive lesson in corporate AI Canva gave all 5,000 of its employees a full week off — cleared calendars, b...
Ep 127 — Is AI The New Vacuum Cleaner?
When the vacuum cleaner was invented, slightly dusty floors became socially unacceptable overnight. According to Mark Eggers, co-founder of...
Ep 126 - The Campaign Autopsy ☠️
The conversation delves into the death of a campaign and the marketing strategy behind it. It introduces the fictional business Axion and it...
Ep 125 - The Attention Economy With Giles Hearn
Attention is our employee's most equitable asset - but there's fierce competition for it. Marking the first episode of 2026, Ashley joins Gi...
Ep 124 - Marketing in Org Chaos: Campaigns That Survive Constant Change
Marketing in learning isn’t just about flashy emails or poster campaigns. It’s about trust, visibility, and staying human, especially when t...
Ep 123 - The 8 Levers of Edtech Transformation - Lori Niles-Hofmann & Dr Serena Gonsalves-Fersch
This isn’t your average EdTech chinwag. In this special episode of the Marketing for Learning podcast, Ashley is joined by Lori Niles-Hofman...
S2:E7 – Stop The Chaos: Make The People Impact Loop Work For You
L&D doesn’t need more content. Or more dashboards. Or more chaos. It needs structure. Strategy. And a system that actually works. In this fi...
S2:E6 - Proof Beats Completions With Nelson Sivalingam
L&D knows measurement matters. But when the pressure’s on to “prove impact,” most teams default to what’s easy, not what’s meaningful. In th...
S2:E5 - Avoid The Void: The Real Work Behind Learning Campaigns
Most L&D “campaigns” are a poster, an email, and… silence. This episode calls time on one-and-done launches — and digs into what it really t...
S2:E4 - The Future Of Learning Experience Design With Tom McDowall
Learning isn’t broken because people are lazy. It’s broken because the experience is. In this episode, we’re joined by Tom McDowall to talk...
S2:E3 - Your Learners Are People. Start Treating Them Like It.
Too many L&D teams are building content for “learners” — not people. In this episode, Ash and Han dive into the one thing that makes or brea...
S2:E2 - We Are Not Content Factories, We're Change Agents - With Heather Burright
This week, Han’s joined by the brilliant Heather Burright — and they’re cutting straight to the core of what’s holding L&D back. Spoiler: it...
S2: E1 - Unlocking The People Impact Loop®
Most L&D teams are stuck in a cycle of activity. Not impact. In this episode, your fav duo are back to rip into the status quo — and dig dee...
S1:E6 - Introducing The People Impact Loop™
Drum roll please... 🥁🥁🥁 After lots of speculation and guessing, it's time for you to meet the People Impact Loop™. You've got the potenti...
S1E5: Marketing for Learning®: Turning a Great Product into a Must-Have
You’ve built an amazing learning product - now what? In this episode, Ashley and Hannah break down why marketing isn’t just a bolt-on to lea...
S1:E4: The Technology Trap: Why Tools Won’t Fix A Broken Learning Product
Your favourite duo is back to discuss a contentious topic in L&D: The Technology Trap. Of course, we all know technology is a critical tool...
S1:E3: Transforming Employee Experience Through Learning With Georgie Cooke
In this fantastic ep, Ash and Georgie Cooke dive into the crucial link between employee experience and L&D, covering everything from culture...
S1:E2 - Engaging Stakeholders: The Secret to Proving Impact
In the second episode of our series "From Training to Transformation: Redefining L&D’s Role" Ash and Han delve into the critical role of sta...
S1:E1: From Data to Impact: Redefining L&D’s Value with Derek Mitchell
New Series! From Training To Transformation: Redefining L&D’s Role. We're so excited to announce our new multi-episode podcast series on L&D...