Radio and PodcastRadio and PodcastLive Radio & Podcasts
41: Behavioral Economics in Advertising artwork
Science & Medicine

41: Behavioral Economics in Advertising

Mad Hat Economics

Mar 29, 2020Science & Medicine

We are back! For the first episode of 2020 we have Mr. Daniel Bennett, Director of Behavioral Consulting Unit at Ogilvy UK. He talks to us about his some really interesting applications of behavioral theory in marketing...

About This Episode

41: Behavioral Economics in Advertising is an episode from Mad Hat Economics. We are back! For the first episode of 2020 we have Mr. Daniel Bennett, Director of Behavioral Consulting Unit at Ogilvy UK. He talks to us about his some really i...

Podcast

This episode belongs to Mad Hat Economics.

Listen Online

Use the player on this page to stream the episode online.

Episode Details

Published Mar 29, 2020, audio available.

Related Episodes

Continue listening to more episodes from Mad Hat Economics.

40: Gender Equality

Aug 6, 2018

For this episode we’re joined by Octaviano Canuto of the World Bank to talk about how gender equality pro...

39: Food Waste

Jul 18, 2018

In this episode we are joined by Dr. Richard Swannell of WRAP (Waste and Resources Action Programme) to d...

38: Women in Leadership

May 25, 2018

For this special episode we’re joined by Dean Lynn Perry Wooten, Dean of the Dyson School to talk about t...

37: Adopting Blockchain

May 8, 2018

We are joined by Dr. Feng Han, co-founder of Elastos and visiting scholar at Columbia University, to talk...