Navigating the Challenges of Cinematography & Film with Indigo Film Pro. Local Business EP.029

Discover the fascinating world of filmography and cinematography with our captivating podcast that dives deep into the heart of a local business, thriving amidst industry challenges and misconceptions. Join us as we unravel the story behind the success of this creative powerhouse and learn how they consistently deliver exceptional visual experiences. As we embark on this cinematic journey, we'll delve into the rich history of the business, exploring its humble beginnings, growth, and evolution over the years. Gain valuable insights into their unique philosophy, which places customer satisfaction at the core of every project, and learn how their commitment to excellence has earned them a loyal clientele. In this podcast, we'll uncover the secrets behind the stunning visuals and techniques employed by this talented team. We'll discuss the intricacies of capturing the perfect shot, the art of storytelling through visuals, and the importance of adapting to ever-changing technological advancements. Our in-depth conversation will address the common misconceptions about the industry and reveal the true challenges faced by filmographers and cinematographers alike. But it's not all about the obstacles – we'll also celebrate their triumphs. Learn how this local business overcomes hurdles with innovative solutions, ensuring the highest quality footage for their clients. We'll discuss the rigorous planning, coordination, and execution involved in producing top-notch content that leaves a lasting impression. Our engaging and informative podcast aims to bridge the gap between the brand and its audience, fostering a deeper connection and understanding of the value they provide. With a professional yet conversational tone, we invite you to join us in celebrating the passion, creativity, and dedication that make this local filmography and cinematography business stand out in a competitive landscape. Tune in now to immerse yourself in the captivating world of visual storytelling and discover the secrets behind the success of this thriving local business. Local Talent: Local Business - Episode 29 Cinematography is an art form, and it’s also a business. And for Alison Emmert, it’s her livelihood. Inspired by her love of filming, she set up Indigo Film Productions in 2022 and she’s been growing ever since. On this episode of the Local Business podcast, Alison talks to Jason about starting a business, finding clients, and what AI means for the future of filmmaking. Alison walks Jason through what cinematography is and how she got her start in the industry. She explains her pricing and her marketing strategy, as well as letting him in on her biggest business mistake. They then talk about how technology has changed the industry and what it means to be a cinematographer when everyone has a high-quality camera in their back pocket. At the end of the episode, Jason shares a funny story about flying drones, which is essential listening if you’ve ever thought about flying a drone in public! If you enjoyed this podcast highlighting another exceptional business in the Cibolo area, you can help it to grow by sharing it online or recommending it to a friend. Timestamps [0:45] Alison gives Jason her elevator pitch and explains what a cinematographer does [2:35] Do people still value cinematography as a skill? [3:38] Alison explains how she got started [5:51] How Indigo gets clients [8:00] “It’s difficult”: How do you price cinematography? [10:10] Alison’s biggest mistake and the best advice she ever received [13:43] Why Alison is the best productivity tool in her business [16:05] “We’re gonna be the go-to company”: A vision for Indigo’s future [17:00] Is there a lot of competition in cinematography? [21:05] Trained eyes vs. amateur eyes: Being critical of your own work [31:10] It’s time for the… Lightning Roooooooooouund!! [34:35] Alison and Jason discuss AI and the future of work [38:25] “To help other businesses”: Alison’s biggest goal [39:06] Busting popular myths about making films [42:55] If we all have access to technology, how do you make your work stand out? [45:32] “Go for it!” [47:37] Want a drone? You gotta do the training! [57:33] Where to find Alison online Highlight Quote “Go for it. If you have a passion for it and you want to do it, go for it. The worst thing you can do is not do it and regret it.” Alison Emmert, Local Business podcast, (45:32) Links

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Navigating the Challenges of Cinematography & Film with Indigo Film Pro. Local Business EP.029 is an episode from Local Talent by Jason Setzer.

This episode is 58:11 long.

This episode was published on Jun 27, 2023.

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