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The market for continuing education, professional development, and lifelong learning is large and evolving rapidly. Competition is growing and learners have more options than ever. Leading L...
Learning businesses are operating in an environment that feels more demanding, more uncertain, and harder to parse than ever. It’s natural t...
Many learning businesses struggle with decisions about what to create, improve, and retire. With input coming from committees, volunteers, s...
Many associations struggle with pricing their education offerings. Should education be bundled into membership? Sold à la carte? Packaged as...
In this episode of the Leading Learning Podcast, co-hosts Celisa Steele and Jeff Cobb wrap up their three-part look at reach, revenue, and i...
In this episode of the Leading Learning Podcast, co-hosts Celisa Steele and Jeff Cobb focus on revenue and why it—along with reach and impac...
Reach, revenue, and impact are familiar concepts to long-time listeners of the Leading Learning Podcast. But they’re often treated as separa...
Most learning businesses are rich in content, but far fewer are intentional about which pieces of content sparks collective learning? In thi...
Many learning businesses know they need to innovate, but moving faster and experimenting can run headlong into culture and the fear of being...
Strategy is about making choices—where to focus, what to invest in, and what to stop doing. Data can help bring clarity to those decisions,...
Mindset shapes how adults approach learning, challenge, and change—and it has important implications for learning businesses. In this episod...
Content is everywhere, governance is slow to change, and technology expectations keep climbing—association learning businesses are feeling s...
Building or refreshing certification prep, reviewing prices, or expanding into new formats? This conversation offers concrete examples of ho...
Unsure about AI guardrails, AI data risks, or which artificial intelligence project to pick first? You’re not alone. Tori Miller Liu, presid...
Artificial intelligence often magnifies what’s already happening in an organization. If your metadata is a mess, an AI recommendation engine...
Do you want your learning business to be more than a provider of programs, to truly operate as a learning-centric organization? This episode...
If you’re concerned about how your learning business can keep pace with rapid change—AI, growing risks, shifting learner expectations—this e...
If you’re wondering what role artificial intelligence should play in your learning business—or how to prepare your people and processes to u...
Associations have long played a role in supporting learning and education, but they may be overlooking the full extent of their potential. I...
If you know your learning offerings need to evolve, but you’re not sure where to start or how to bring others along, this episode of the Lea...
If you’re a leader navigating change, shifting expectations, or questions about your organization’s identity and future, this episode of the...
If you’re leading a learning business right now, you’re almost certainly navigating uncertainty—political, economic, technological. It can b...
What will it take to keep your learning business relevant and thriving in 2030? In this episode of the Leading Learning Podcast, co-hosts Je...
Udemy, Coursera, and edX are part of the competitive landscape your learning business operates in, so it’s valuable to understand how your l...
This episode of the Leading Learning Podcast, number 454, is the second installment in a two-part look at how learning businesses can best n...
If one thing is certain these days, it’s that uncertainty is top of mind for many leaders. In this episode of the Leading Learning Podcast,...
Leading Learning Podcast co-hosts Jeff Cobb and Celisa Steele discuss the powerful and sometimes limiting role of credit (CE, CME, CLE, CPE,...
Drawing on their own experience and insights from experts like Richard Rumelt, Roger Martin, and Michael Porter, Leading Learning Podcast co...
Flexibility is an essential skill for those leading learning businesses. In this episode of the Leading Learning Podcast, number 450, we tal...
This episode of the Leading Learning Podcast looks at why and how learning businesses can and should segment their audience—what it looks li...
In physics, momentum is the product of a body’s mass and velocity. In this episode of the Leading Learning Podcast, co-hosts Jeff Cobb and C...
Because good strategy is organic and responsive, it needs to be revisited periodically. There are predictable, recurring whens that are be n...
For learning businesses, bringing in revenue is an essential function. Revenue is what keeps the organization going and delivering on its mi...
Culture, mindset, money—these are big and important concepts for any learning business. In this episode of the Leading Learning Podcast, num...
Podcast co-hosts Jeff Cobb and Celisa Steele share four actionable ideas grounded in survey data collected by Leading Learning and informed...
Podcast co-hosts Jeff Cobb and Celisa Steele share key data points from Leading Learning’s latest year-end survey of learning businesses. Th...
Innovation is an aspiration of many organizations, including learning businesses. This episode, number 442, features a conversation with Mar...
A learning business must understand learning theory and put that theory into practice if it is to create offerings that result in positive c...
In Leading Learning Podcast episode 440, co-hosts Jeff Cobb and Celisa Steele share the questions and topics probed in Leading Learning’s an...
COVID changed how we live and work in many ways. One example is the increased need for remote communication and for managing and leading hyb...
Effort contributes to lasting, durable learning, which means learning businesses have a responsibility to expect learners to put in effort a...
Content marketing at its core is educational. It’s about raising awareness not only of a brand but of that brand’s ability to help and to ac...
Impact is a theme we circle back to again and again on the Leading Learning Podcast because we believe that any learning business needs to c...
If the goal of so much professional learning is improving the skills and abilities of learners on the job, then why put theory and methods b...
As parents, as partners, as colleagues, as professionals, people are constantly being asked for some of their time, and learning businesses...
Amrit Ahluwalia is executive director of Continuing Studies at Western University in London, Ontario, Canada, where he’s focused on growing...
Nuno Fernandes is president of American Public University System. One of the pioneers of online education in the United States, APUS now off...
Motivation and mindset are two of the baseline requirements for effective, lasting, and enjoyable learning. Through thoughtful design and de...
Impact is one of the core goals at the heart of most learning businesses, and we believe that impact should be as broad as possible—meaning...
Having a strategy is part of what any learning business needs to thrive. But what does establishing a strategy look like? In this episode, n...
Most learning businesses have three goals at heart: reach, revenue, and impact. Reach deals with clearly identifying who you can and should...