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"You Now Have Two Customers: The Human and Their Agent" artwork
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"You Now Have Two Customers: The Human and Their Agent"

Late Confirmation by CoinDesk by CoinDesk

Jul 15, 202641:51Business

Why humans won't shop alone anymore. Raja Rajamannar, Senior Fellow at Mastercard, joins CoinDesk’s Sam Ewen for a conversation that is equal parts blockchain brand masterclass and roadmap for what marketing looks like w...

About This Episode

"You Now Have Two Customers: The Human and Their Agent" is an episode from Late Confirmation by CoinDesk by CoinDesk. Why humans won't shop alone anymore. Raja Rajamannar, Senior Fellow at Mastercard, joins CoinDesk’s Sam Ewen for a convers...

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Published Jul 15, 2026, 41:51 long, audio available.

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