Rule 40 says more about track & field than the IOC
The Rule 40 blackout period should be a non-issue for properly activated sponsorships. But for track & field, it's a dire event because the...
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Sports & Recreation
Lane9 - Athletics, beyond the sport
Most athletics fields have lanes 1 - 8. Lane9 is everything that goes on outside the stadiums and training centers. Learn the sport somewhere else. Know the people here.
Episodes
11 episodesTrack & field needs to think value for value, not "thank you"
When was the last time you thanked your employer? Probably never, because you trade your work for their money. Pro track & field athletes ne...
What do track & field athletes offer their sponsors?
Track & field athletes lament their one-sided contracts, but the sponsors probably feel the same way. When was the last time an athlete, age...
What do track & field's sponsors aim to get from their sponsorships?
Sports sponsorship requires more from the brand and the property than slapping a logo on something. What did the sponsors of recent track &...
An unashamedly desperate plea to track & field people: Be eagles
Two stories, five years apart, set the stage for a stark choice that everyone faces when someone new appears in your Inbox: be an eagle and...
Never say no: US T&F athletes must stop trusting their "institutions"
Track & field athletes need purge the word "No" from their vocabulary, because the institutions to which they entrust their careers are far...
Track & field needs a business class, Part II
Everyone involved in "professional" track & field should be ashamed that Ben Blankenship funded a race at the American Track League. But the...
Grim year could get harder for T&F's post-collegiate athletes
Post-collegiate non-professional athletes were the majority of competitors at the 2016 track & field Olympic Trials. Any changes to the form...
Indoor T&F nationals cancelled: Crickets ensue
The combined response across track & field to USATF cancelling indoor nationals was...... silence? Apathy? Ignorance? What does that mean ab...
Lessons for long jumpers: T&F'rs need to watch more sports
Stockholm DL long jump was no different than what every other sport does all the time, but athletes and others within T&F wouldn't know that...
7/23/2020: Malicious compliance, get the F out, Maps & Money
- T&F athletes show how ridiculous their contracts are, but will anything change in the next negotiations? - T(F)AA - NALathletics Map is th...