Using Stories vs. Reels to Grow a Business!

Click on the link below for more... Hey wutzup, vertical content is amazing, these are those short videos you can pump out to Tiktok or Instagram for example. I've been trying to build my Instagram muscle how to use Reels and Stories and how to get more views. I discovered some interesting things I wanted to share. Stories are great because they can include a link in the story, With Reels, you can't put a link in there. What you could do with a Reel is put a link in your bio and then in your Reel tell people to check out your profile for more, and this is what I do a lot. Reels are great because people who don't follow you can see them. With Stories, ONLY your followers will see them. Reels can stay up for “in theory” forever, while stories will disappear in 24 hours. Reels can be 90 seconds long and Stories are 15 seconds a clip, but you can combine 4 of them to make it 60 seconds. Reels have better editing tools, while stories have more stickers and you can include polls and questions. The million-dollar question is how to get more views for your Reels, since these people who don't follow you can see them. The first thing is hashtags and MOST people recommend 3-5 very, very targeted hashtags. The next thing which is very big is watch time. You want people to watch until the end of the video. One way you could improve this is with making your videos shorter. Another idea is to include a hook, which is some reason to get someone to watch until the end that creates curiosity. A thumbnail that invokes curiosity can also be a good idea. Lastly, is putting text in the video. Many people that watch vertical content don't have the sound on, so having written text is a good idea. If you want to learn more click on the link below in the description or go to trustthelink.com. I talk about more how the algorithm works and some ideas on how to pump on content more quickly and easier. I do want to end by saying I don't think it's a good idea to ONLY depend on 1 platform, but to use MANY platforms. For example, India banned Tiktok in 2020, and if someone ONLY relied on Tiktok for everything they would be up a creek without a paddle. Using many platforms including email is a great because if a change happens you're not as venerable or weak. Hope this video or podcast was helpful. Bye for now.

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Using Stories vs. Reels to Grow a Business! is an episode from Kevin Whitsitt by Kevin Whitsitt.

This episode is 00:04:06 long.

This episode was published on Feb 25, 2023.

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