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Adding Jobs-to-be-Done to a Persona-Based Product Development Process
In this episode we dive into the sometimes controversial topic of how Jobs-to-be-Done and Personas complement or contradict each other with Claire Menke, the Senior Manager of UX Research at Udemy. Claire has deep experi...
About This Episode
Adding Jobs-to-be-Done to a Persona-Based Product Development Process is an episode from Jobs-to-be-Done Radio by The Re-Wired Group. In this episode we dive into the sometimes controversial topic of how Jobs-to-be-Done and Personas complem...
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Episode Details
Published Apr 6, 2017, 39:01 long, audio available.
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