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What The Cambridge Analytica Scandal Can Teach Us About Digital Marketing
Cambridge Analytica has moved from the shadows to Headline News after it was revealed that they profited from misappropriated facebook data of 50 Million Americans. That data was used to help the Trump Campaign win the 2...
About This Episode
What The Cambridge Analytica Scandal Can Teach Us About Digital Marketing is an episode from Jason Zagami by Jason Zagami. Cambridge Analytica has moved from the shadows to Headline News after it was revealed that they profited from misappr...
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Published Apr 19, 2018, 00:16:31 long, audio available.
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What is What The Cambridge Analytica Scandal Can Teach Us About Digital Marketing about?
Cambridge Analytica has moved from the shadows to Headline News after it was revealed that they profited from misappropriated facebook data of 50 Million Americans. That data was used to help the Trump Campaign win the 2016 election using experimental psychology and manipulation. In this episode, we learn about the tactics and methods used such as Psychographics, Behavior Modeling, segmentation, and targeting. Produced at Seedling Inc. Find me on Twitter @JasonZagami and LinkedIn
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Which podcast is What The Cambridge Analytica Scandal Can Teach Us About Digital Marketing from?
What The Cambridge Analytica Scandal Can Teach Us About Digital Marketing is an episode from Jason Zagami by Jason Zagami.
How long is this episode?
This episode is 00:16:31 long.
When was this episode published?
This episode was published on Apr 19, 2018.
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Where can I listen to What The Cambridge Analytica Scandal Can Teach Us About Digital Marketing?
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Which podcast is this episode from?
What The Cambridge Analytica Scandal Can Teach Us About Digital Marketing is from Jason Zagami by Jason Zagami.
What are the episode details?
Published Apr 19, 2018 and 00:16:31 long