Episode 25: What metrics are important in Alumni Relations--Mark Marshall

On the podcast Mark J. Marshall managing associate in Bentz Whaley Flessner's Minneapolis office and I discuss: Most effective measurements for successful alumni program Difference between program and event participation Alumni relations programs have a role in fundraising Making the case for alumni relations About Mark Mark J. Marshall is a managing associate in Bentz Whaley Flessner's Minneapolis office. With over 20 years of development and alumni relations experience, he brings a strong background in major and planned gifts, development operations, alumni relations, annual giving, and campaign strategy to clients. He has a particular interest in strengthening development teams through coaching of leadership and team members. Alumni Relations has been an integral part of Mark’s career. He has been a leader in alumni programming at several types of institutions including K-12 education, a major university and a small college. His career has included Marian Catholic High School in Chicago, The University of Minnesota Medical School, and William Mitchell College of Law. A firm believer in strengthening constituent engagement, Mark believes that we can strengthen our case for the profession by ensuring that we methodically impact our institutions. Mark has been a frequent speaker at CASE, AFP, APRA, and other conferences around the country. He holds a bachelors degree from St. Olaf College and an MBA from the University of Phoenix. He is the author of a new blog called the Marshall Art of Fundraising : Send me feedback to paul.clifford@alumnipodcast.com . Please leave comments below or on the iTunes Music store. You can find us here: Music used in this episode was downloaded from Podsafe Music Network. July Moon by Brian McRae Pops n' Buzzes by The New Leads

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Episode 25: What metrics are important in Alumni Relations--Mark Marshall is an episode from Impact Alumni Podcast by Impact Alumni - Paul J. Clifford.

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This episode was published on Apr 24, 2011.

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