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Blue jeans have a dark secret artwork
Society & Culture

Blue jeans have a dark secret

Ideas by CBC

Jul 16, 202600:54:08Society & Culture

Jeans are a quintessential fashion staple for the Canadian tuxedo — and a symbol of rebellion. But the world's most popular garment comes at an environmental cost. It takes around 7,500 litres of water to make a single p...

About This Episode

Blue jeans have a dark secret is an episode from Ideas by CBC. Jeans are a quintessential fashion staple for the Canadian tuxedo — and a symbol of rebellion. But the world's most popular garment comes at an environmental cost. It takes arou...

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Episode Details

Published Jul 16, 2026, 00:54:08 long, audio available.