Say What!? Bad ideas are the key to to better innovation? Dive in for this contrarian take and more on AI for organizational intelligence with Phanish Puranam, Professor of Strategy and Organizational Design {Replay}

Send us Fan Mail This was a fantastic 2 part series on how to design intelligent organizations. Check it out! Part 1 of 2 How do we make organizations not just run — but run intelligently ? In this episode of Making Data Simple , we welcome Phanish Puranam , Professor of Strategy and Organizational Design at INSEAD , to explore the intersection of AI, organizational science, and intelligent design . From tools and teammates to blockchain and the metaverse, Phanish walks us through the evolving relationship between humans, algorithms, and the systems we build. We dive into real-world use cases, research-backed insights, and surprising pitfalls — plus a contrarian take on why bad ideas might be the key to better innovation . ⏱️ Chapters 01:50 – Meet Phanish Puranam 03:36 – Organizational Design 08:39 – Where is Org Design Today 12:41 – A Research Example 15:59 – Technologies as Tools & Teammates 17:54 – A Real Use Case Example 20:30 – The Metaverse, Eliminate Bad Ideas Fast 21:28 – Pitfalls 23:30 – Use Case Deep Dive 30:06 – The Power Structure 🔗 Connect with Phanish Puranam LinkedIn: linkedin.com/in/phanishpuranam INSEAD Profile: insead.edu/faculty/phanish-puranam Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

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Say What!? Bad ideas are the key to to better innovation? Dive in for this contrarian take and more on AI for organizational intelligence with Phanish Puranam, Professor of Strategy and Organizational Design {Replay} is an episode from IBM Analytics Insights Podcasts by Making Data Simple.

This episode is 32:02 long.

This episode was published on Jan 21, 2026.

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