SEO in Simple Words: Simplifying Basic SEO for Beginners Huptech Talks Ep#2

Komal Sharma From Huptech Web asks (& answers), What is seo, what is seo google, what are seo backlinks, what is seo link building, and all the basic concepts of seo. This digital marketing podcast will show you what’s what. Crank up this exclusive Huptech Talks episode as our expert podcaster discusses basic SEO for beginners. TL;DR If you are wondering what SEO is… It stands for Search Engine Optimization which is the name given to activity that improves visibility on search engines such as Google, Bing, Yahoo and more. 💡 What are Different Categories of SEO? There are four main categories that SEO can be classified in, these categories are Black hat SEO White hat SEO Grey hat SEO Negative SEO The main differences of these categories are basically how closely SEO tactics align with Google guidelines. 💡 What are Different Types of SEO? There are many types of SEO such as on page, off page, technical, and more but i’ll cover two main types that are the most basic and will help you understand basic seo for beginners: Off-Page SEO Off-page SEO has to do with techniques you can use to promote your website on the Internet On-Page SEO So this type is all about the web page itself and how to make it friendlier to search engines and users The most important on-page SEO guidelines are Optimizing page titles, H1 tags, headings, content, images and more. All of these types have the same goal: To optimize a website for greater visibility in search engines. 💡 What are SEO ranking Factors? The most important SEO factor is Keyword research. Keywords are ideas and topics that define what your content is about. In terms of SEO, they're the words and phrases that users enter into search engines, also called "search queries." 💡 List of Free SEO Tools: Some of the free tools that I use on a daily basis are: Google Analytics, Google Search Console, MozBar, Semrush, Gtmetrix, Google keyword planner, structure data testing tool and many more. I personally tested and reviewed about 50 free and paid tools available in the market. And you can filter through the list available on multiple sites. 💡 What are SEO Goals and How to Set SEO Goals? And while it’s exciting to think about the strategies you’ll use, the steps it will take to get there, and the fun new content you’ll create—none of that really matters if you’re not setting SEO goals as there won't be any bar to measure your SEO success in. With that in mind, I will give one SEO goal which you can easily adapt to get the process started. The SEO goal I'm talking about is setting a bar for your Organic traffic. Increase Organic Traffic X% Organic traffic is one of the metrics that can tell you the most about your SEO success. So overall SEO Goals should be aggressive enough to produce real results, but not so far from possibility that it feels far from your reach. 💡 What is SEO Link Bulding? What are Backlinks? To outrank the rest of the sites with the same qualities, you have to establish authority. More amazing episodes on: Email Us: social@huptechweb.com

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SEO in Simple Words: Simplifying Basic SEO for Beginners Huptech Talks Ep#2 is an episode from Huptech-Talks by Huptech-Talks.

This episode is 00:09:09 long.

This episode was published on Aug 19, 2020.

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