Restaurant Marketing Mastery: Building Your Brand on a Budget

In this insightful episode of Rock My Restaurant, host Paul Barron and Norton Creative CEO Robin Blanchette dive into effective marketing strategies for independent restaurants and small chains operating on limited budgets. They explore the importance of brand identity, customer journey mapping, compelling food photography, and strategic social media presence while sharing practical advice on website essentials, leveraging customer reviews, and choosing the right platforms to connect with target audiences. Blanchette emphasizes that successful restaurant marketing combines both artistry and science to drive profitability, not just create beautiful designs. ~This episode is sponsored by: Gusto → ~ rated HR platform for payroll, benefits, and more With Gusto’s easy-to-use platform, you can empower your people and push your business forward. See why over 400,000 businesses choose Gusto. RestaurantMarketing Get Your Podcast Now! Are you a hospitality or restaurant industry leader looking to amplify your voice and establish yourself as a thought leader? Look no further than SavorFM, the premier podcast platform designed exclusively for hospitality visionaries like you. Take the next step in your industry leadership journey – visit Capital & Advisory: Are you a fast-casual restaurant startup or a technology innovator in the food service industry? Don't miss out on the opportunity to tap into decades of expertise. Reach out to Savor Capital & Advisory now to explore how their seasoned professionals can propel your business forward. Discover if you're eligible to leverage our unparalleled knowledge in food service branding and technology and take your venture to new heights. Don't wait – amplify your voice or supercharge your startup's growth today with Savor's ecosystem of industry-leading platforms and advisory services. Visit

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Restaurant Marketing Mastery: Building Your Brand on a Budget is an episode from Hospitality Hangout by Savor.fm.

This episode is 37:24 long.

This episode was published on Apr 18, 2025.

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