Nicole Wilson on the Evolution of Sits & Wiggles

What does it really take to run a successful pet care business while adapting to changing client needs, staffing challenges, and even snowstorms? In this episode of Conversations with Rich Bennett, Nicole Wilson returns to the show to share the story behind the rebranding of her business from Your Pet Au Pair to Sits & Wiggles Pet Care. Nicole opens up about why she decided to step away from public dog sitting services, how dog walking became the company’s “bread and butter,” and why more millennials and Gen Z pet owners are choosing cats over dogs. She also shares some unforgettable stories about caring for alpacas, snakes, sugar gliders, and more. In this episode, you’ll hear: Why Nicole changed the company’s name The biggest challenges in the pet care industry How weather impacts pet services Safety tips for pets during winter months The realities of managing a growing team Learn more about Sits & Wiggles Pet Care: Follow Sits & Wiggles Pet Care: Facebook & Instagram: Sits and Wiggles Pet Care If you enjoyed this episode, please

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Nicole Wilson on the Evolution of Sits & Wiggles is an episode from Harford County Living Podcast.

This episode is 16:49 long.

This episode was published on May 8, 2026.

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