Ep. 48 Building a Business with Passion: A Conversation with Karina Ripps

Live Life to the Fittest Ep. 48: Building a Business with Passion: A Conversation with Karina Ripps In this episode of the Live Life to the Fittest Podcast, Jeremy Woodward welcomes Karina Ripps, a business mentor for health and fitness coaches. Karina shares her journey from building a multi-six figure run coaching business while balancing marathon training and a nine-to-five job, to helping other coaches achieve financial freedom. The discussion covers transitioning from conventional employment to entrepreneurship, overcoming initial hurdles, effective business models, the importance of financial planning, and the role of consistent social media presence in business growth. Karina also delves into the future of fitness coaching amidst the rise of AI and highlights her personal milestones and the evolution of her coaching methods. Timestamps · 00:40 Introducing Karina Ripps: Business Mentor Extraordinaire · 01:36 Karina's Journey: From Athlete to Business Mentor · 05:16 The Birth of a Business During COVID · 17:51 The Financial Leap: Leaving the 9-to-5 Behind · 21:21 Scaling the Business: From One-on-One Coaching to New Models · 28:21 The Role of AI in Fitness Coaching · 31:04 Expanding Beyond Run Coaching · 36:15 The Importance of Social Media Presence · 40:15 Consistency and Growth in Business · 47:27 Conclusion and Contact Information Quotes " I was taking some of my PTO personal time off in my nine to five to use it to work on my business instead of what most people do, which is to go on a vacation…" [14:20] " I definitely cried a lot. Like that's why I say wanna say like, I normalize. I wanna normalize, like it wasn't easy. There were many days where I was extremely overwhelmed, extremely stressed, crying, trying to figure out, is this worth it?" [15:28] " There is no personal human to human connection and people want that. Like I think it's going to help run coaches and all health and fitness coaches tremendously because they are craving connection and you can't get connection from ai." [30:26] Links and Socials · Instagram: @ripps_ontherun · karinaripps.com Connect with Jeremy: · Instagram: @jeremy.woodward.ironheart · Website:

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Ep. 48 Building a Business with Passion: A Conversation with Karina Ripps is an episode from Get Inspired with Jeremy Podcast by Jeremy Woodward.

This episode is 49:55 long.

This episode was published on Nov 11, 2025.

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