What's Your Cut When You Hire Help?
Layla built Bright Horizon Media from the ground up, and now her social media agency has a team and real momentum. Her next challenge is spl...
Radio and PodcastLive Radio & PodcastsBusiness
Freelance to Founder
Clay and Preston have each grown their own one-person businesses to something much bigger and now they offer weekly coaching calls with freelancers ready to do the same. Your weekly dose of...
Episodes
20 of 659 episodesYour First Hire Could Save You… or Sink You
Christine Olivas has a calendar that won't quit and a pile of projects she keeps saying no to. The obvious move is to hire, but she knows th...
Do Clients Actually Care If You're an "Expert"?
CodeCrafter's skills are solid and his work speaks for itself, but he keeps holding back. Charging more feels presumptuous, and calling hims...
Is Subcontracting Quietly Erasing Your Business?
Garrett is a 30-year-old nonprofit consultant doing great work for a seasoned consultant. The problem is that almost nobody knows it's his w...
Should You Go For Giant Projects?
A solo designer finally gets the call from a big-name client, and it's the kind of project that could turn a freelance business into a real...
Non-US Freelancer: Roadblock or Excuse?
Dieter is weighing a big question from his home base in Europe: is it worth going after US clients at all, or is he fighting a battle he can...
"I'll Just Do It Myself" = Burnout
A freelancer is buried in admin work, turning down good projects and missing dinners at home. The fix seems obvious: hire a VA. But which ta...
Undercharging… or Just Scared?
A freelancer sits down to send a quote. The work is agency-level and the results are real, but the number that goes out is half of what an a...
Referrals Work... But is it Enough?
Lana runs Homewear Designs, and real estate agents in New York and the Hamptons keep sending her home staging jobs. The referrals are steady...
The Fix to Scope Creep
Andre from New York keeps watching his projects balloon past their original scope, and he's tired of feeling like the bad guy for saying no....
How Do You Package a $10K Offer?
Maya wants to offer more high-ticket services, but she's stuck on how to package them without just pulling a number out of thin air. Preston...
Client Ghosted You? Here's What To Do
Victor is doing great work for his clients in Berlin, but once the deliverables ship, the emails stop coming. He's left wondering if he did...
Don't Let Your First Hire Backfire
Hannah is ready to make her first hire, but she's stuck on one big decision: stay local or go global. Brian Samson, founder of Plugg Technol...
Say Goodbye to Anxiety with This Deadline Trick
Dana runs her freelance business hoping to stay organized without sacrificing the freedom she went into business for in the first place. Pre...
Is LinkedIn Still Worth Your Time?
Amy has been posting consistently on LinkedIn, but the algorithm keeps shifting and her feed leaves her frozen, unsure where to spend her li...
This Follow-Up Habit is Gold
Melissa wants to sell more consistently, so she asks Austin Church and Preston to walk through their actual sales process, step by step. The...
Charging 2X for the Same Job?
Mark and a few others in Austin Church's Freelance Cake community keep running into the same wall: a client asks for a website or a logo, bu...
You Need a Vacation
Dave's agency works, for now. Pricing, delivery, client issues—it's all running through his head, and he's starting to feel it crack under t...
Chasing Clients vs Choosing Clients
Priya built her agency to escape the nine-to-five, but somewhere along the way, the business started running her instead. She's taking on ev...
Eliminate, Automate, Delegate
Marcus built his agency by doing everything himself, and it worked—until it didn't. Now he's got steady clients, recurring revenue, and a sm...