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WeekendBookClub 7: 'The Choice Factory' by Richard Shotton artwork
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WeekendBookClub 7: 'The Choice Factory' by Richard Shotton

FreeFlowing With Gurudev by Gurudev Prasad

Nov 19, 20217:57Business

The Choice Factory is one of those rare books that covers how brands can leverage behavioural science. Each insight in the book is backed by lots of research and real world examples from across the industries. This one i...

About This Episode

WeekendBookClub 7: 'The Choice Factory' by Richard Shotton is an episode from FreeFlowing With Gurudev by Gurudev Prasad. The Choice Factory is one of those rare books that covers how brands can leverage behavioural science. Each insight in...

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Published Nov 19, 2021, 7:57 long, audio available.

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What is WeekendBookClub 7: 'The Choice Factory' by Richard Shotton about?

The Choice Factory is one of those rare books that covers how brands can leverage behavioural science. Each insight in the book is backed by lots of research and real world examples from across the industries. This one is a must-read for every marketer! FreeFlowing With Gurudev is the podcast where you hear from some of India's most enterprising brand builders and startup founders. The podcast is hosted by Gurudev Prasad, the founder of BusyBeeBrands. For more information, visit:

Where can I listen to WeekendBookClub 7: 'The Choice Factory' by Richard Shotton?

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Which podcast is WeekendBookClub 7: 'The Choice Factory' by Richard Shotton from?

WeekendBookClub 7: 'The Choice Factory' by Richard Shotton is an episode from FreeFlowing With Gurudev by Gurudev Prasad.

How long is this episode?

This episode is 7:57 long.

When was this episode published?

This episode was published on Nov 19, 2021.

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Are there related episodes from FreeFlowing With Gurudev?

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Where can I listen to WeekendBookClub 7: 'The Choice Factory' by Richard Shotton?

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Which podcast is this episode from?

WeekendBookClub 7: 'The Choice Factory' by Richard Shotton is from FreeFlowing With Gurudev by Gurudev Prasad.

What are the episode details?

Published Nov 19, 2021 and 7:57 long