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Fab Lab

Fabricators Friend

Running a stone shop is HARD. We make it easier. Resources to help you reduce frustration and increase profits in your stone shop.

Episodes

20 of 119 episodes

Direct Sales - 5 Advantages

Running a countertop shop is hard enough without giving someone else control over how you run it. In this episode of The Fab Lab Podcast, Aa...

23:43Sep 30, 2026

Sealing the Deal & Adding Value (Contract Creation)

Your customer said yes. Now you create the contract, email it over, and wait for a signature—right? That could be a huge missed opportunity....

14:38Sep 16, 2026

A System For Getting to YES!!!

Following Up on Quotes: Give Them the Opportunity to Say Yes I hated following up on quotes. It felt pushy, uncomfortable, and completely at...

24:25Sep 9, 2026

Killer Quotes = Closed Sales

The quote isn't just the price at the end of your sales process. It's part of the sales presentation. In this episode, we cover three princi...

22:27Sep 3, 2026

7 Steps to a Killer Sales Presentation

A great sales presentation shouldn’t be improvised. It should be purposeful, documented, scripted, and repeatable. In this episode of The Fa...

22:04Aug 26, 2026

Killer Sales Presentation = More Sales!

Most countertop companies simply measure, quote, and hope to win the job. A killer sales presentation does much more. In this episode, Aaron...

23:58Aug 12, 2026

Sales Presentation 101

Most countertop companies think the sales presentation is about discussing colors, measurements, and price. It's not. A great presentation i...

16:55Aug 5, 2026

Don’t Keep Grinding Alone

If you need to reach out: aaron@aaroncrowley.com Keep Grinding, Aaron Crowley

7:34Jul 29, 2026

How to Say No to a Job… and the One Exception

Most fabricators think every lead deserves a quote. I don't. In this episode, I share why learning to say "no" to the wrong jobs can reduce...

21:27Jul 15, 2026

Million Dollar Script - Qualifying Customers

How much time is your team spending quoting jobs that were never yours to win? In this episode, I share a story from 2011 that changed the w...

26:33Jul 8, 2026

New Series Begins & Happy 4th!

Friends, enjoy this coming weekend and the 4th of July! We will begin a new series on retail sales next week, and the topic of qualifying cu...

8:49Jul 2, 2026

The Easiest Way to Grow Profit

Most shops assume the path to more profit is more jobs. But what if the easier path is increasing the value of the jobs already on your sche...

30:38Jun 24, 2026

Daily Dollar Demand Part 3: From Theory to Implementation

In this final episode of the Daily Dollar Demand series, Aaron shares how to move from understanding the concept to actually implementing it...

33:09Jun 17, 2026

Hug 'em if you got 'em!

Hey friends and fellow fabricators, short episode this week, but important, enjoy and keep grinding! Sponsors: Action Flow Spring CRM - Free...

6:45Jun 10, 2026

Stop, Just Stop! (Then Pause and Reflect 😊)

Hey there friend… worn out and beat down with too many things to do already? Well, no worries, just relax and listen to a story of a broken...

14:29Jun 3, 2026

Scheduling Profit not Square Feet

In this episode of The Fab Lab Podcast, Aaron breaks down a simple equation for scheduling profit instead of square feet… The 3 Core Princip...

43:13May 27, 2026

Was Your Stone Shop Profitable Today?

In this episode of The Fab Lab Podcast, Aaron Crowley introduces the concepts of the daily profit demand, aka - “throughput" drawing from le...

29:26May 20, 2026

Never a Good Time to Leave

We can’t get the time back, friends, so the decisions we make today determine whether we will look back with regret or gratitude… Does our s...

15:09May 13, 2026

Top 10 Coaches in the World: Interview With Michael Bungay Stanier

Hey there friends, 6 years ago I interviewed Michael Bungay Stanier, one of the top 10 executive coaches in the world! He is a best-selling...

44:11May 6, 2026

Why Your Shop Is Busy But Not Profitable – Ed Young on The Goal

In this episode, Aaron sits down with Ed Young of FabricatorsCoach.com to explore powerful principles from The Goal by Eliyahu Goldratt. Ed...

58:34Apr 29, 2026