Radio and PodcastRadio and PodcastLive Radio & Podcasts
Experts On The Wire (An SEO Podcast!) cover
Business

Experts On The Wire (An SEO Podcast!)

Dan Shure (SEO)

Downloaded over 750,000 times! Experts On The Wire is an SEO podcast hosted by Dan Shure. Discover new trends, tactics, tools, people, and businesses doing remarkable work in the world of Se...

Episodes

20 of 140 episodes

Keywordless Targeting, IndexNow, What SEOs Should Learn From PPCs w/Navah Hopkins of Microsoft

SEOs and PPCs need to talk more and learn from each other. For example, did you know you can actually connect Search Console to Google Ads f...

01:04:00Jun 1, 2026

The "ALL Method" for AI Search Content Optimization (On page optimization for LLM Visibility)

An on-page content optimization method I've been testing with clients that's ACTUALLY different than "just SEO". This episode is for anyone...

00:28:30Apr 16, 2026

Jenny Halasz: Google Is Going To Win The AI Race, Invest In SEO or Get Left Behind

Jump to the 11:00 minute mark for SEO-specific info! (We spent a little time talking about consulting vs agencies and the climate of doing S...

01:09:40Mar 30, 2026

Nils Reimers: What Do SEOs Have Right (and Wrong) About AI & LLM Optimization?

Too many SEOs are guessing (or worse spreading known misinformation for LinkedIn clout) about what actually helps being cited in LLMs like C...

01:11:13Mar 23, 2026

Luca Cian: How Humans Interact With AI & What That Means for Business Strategy

Luca Cian is AI Strategy & Psychology Expert. He is a Full Professor at the Darden School of Business, and an Advisor to the U.S. DHS on AI...

01:14:49Mar 16, 2026

Experts on the Wire Reboots! What To Expect

We're back! With video! This is a short re-intro from Dan on the exact 10 year anniversary of the original launch of Experts on the Wire. In...

00:10:08Mar 15, 2026

131: Bias in SEO, Overconfident SEO Case Studies, Google’s SERP Struggles w/Sarah Pokorná

Sarah Pokorná, is Digital Marketing Director at Dragon Metrics. She holds degrees in both Psychology and Digital Marketing and has been doin...

01:08:18Jul 11, 2024

130: The Future of SEO – Optimism In Uncertain Times w/Will Critchlow

Will Critchlow is the CEO of SearchPilot , an SEO A/B testing company. I invited Will back to Experts on the Wire to discuss the Future of S...

01:15:35Mar 13, 2024

129: Helpful Content Update Recovery and More w/Kristine Schachinger

Kristine Schachinger is an SEO Consultant, specializing in Technical SEO, SEO Website Audits, Growth Strategies, Google Penalty Recovery, Ac...

01:16:58Feb 20, 2024

Updates About This Podcast!

Join me for 5 mins with some updates about Experts on the Wire (and new episode announcements!) Listen Now! Check out Content Aced – a high-...

00:06:24Feb 20, 2024

128: Surviving SEO in an AI World: Strategic SEO vs Checklist SEO w/Sara Taher

If you’re trying to keep up with AI in the SEO world, while remaining strategic and not just following a checklist, this episode is for you!...

00:53:32Aug 12, 2023

127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier

It’s hard to convey the huge variety of topics we covered in this action-packed episode with just a 60-character title! Myriam Jessier is an...

01:48:47Feb 6, 2023

126: Passive Link Acquisition With Authoritative Content w/Monique (Meaux) Quarles

If you’re looking for creative ideas and strategies for creating more authoritative content and earning backlinks passively, this episode is...

01:06:49Nov 2, 2022

125: The Worst Technical SEO Mistakes To Avoid w/Olga Zarr

My guest today Olga Zarr audited over 100 sites in a two-year period – and from that compiled a massive list of 99+ tech SEO mistakes . On t...

01:08:01Aug 22, 2022

124: Tech SEO Tips From a Google Product Expert w/Dave Smart

Tech SEO fans this episode is a MUST listen! Topics Include: The current state of how Google handles JavaScript Testing JavaScript Sites for...

01:04:32Jul 6, 2022

123: Pain Point SEO – How To Create Content That Converts w/Araminta Robertson

If you’re struggling to generate blog traffic that actually converts – this episode is for you!My guest Araminta Robertson is managing direc...

01:22:11Jun 13, 2022

122: Crawl Optimization, How Google Works, SEO Income Studies w/Jori Ford

Tech SEO fans and anyone passionate about the SEO industry, this episode is for you! My guest for this episode is Jori Ford! Jori Ford is cu...

01:07:46Apr 12, 2021

121: In-House, Large Scale SEO (Migrations, Crawl Optimization & More) w/Becky Westmoreland

Tech SEO fans this episode is for you! If you are curious about what it’s like doing SEO for a site with 70M+ URLs indexed, how to handle ch...

00:57:14Feb 16, 2021

120: SEO Ranking Factors, A/B Testing & The Evolution of Google w/Will Critchlow

What does Google core updates have to do with the now old concept of the “Google Dance”? The Google Dance was an SEO nuisance from years ago...

01:01:49Jan 19, 2021

119: Jon Morrow’s Proven Formula for Growing Blog Traffic With SEO

Jon Morrow has consistently and repetitively grown the blog traffic for several sites and organizations. In the early days of CopyBlogger, h...

00:58:37Jan 7, 2021