Keywordless Targeting, IndexNow, What SEOs Should Learn From PPCs w/Navah Hopkins of Microsoft
SEOs and PPCs need to talk more and learn from each other. For example, did you know you can actually connect Search Console to Google Ads f...
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Experts On The Wire (An SEO Podcast!)
Downloaded over 750,000 times! Experts On The Wire is an SEO podcast hosted by Dan Shure. Discover new trends, tactics, tools, people, and businesses doing remarkable work in the world of Se...
Episodes
20 of 140 episodesThe "ALL Method" for AI Search Content Optimization (On page optimization for LLM Visibility)
An on-page content optimization method I've been testing with clients that's ACTUALLY different than "just SEO". This episode is for anyone...
Jenny Halasz: Google Is Going To Win The AI Race, Invest In SEO or Get Left Behind
Jump to the 11:00 minute mark for SEO-specific info! (We spent a little time talking about consulting vs agencies and the climate of doing S...
Nils Reimers: What Do SEOs Have Right (and Wrong) About AI & LLM Optimization?
Too many SEOs are guessing (or worse spreading known misinformation for LinkedIn clout) about what actually helps being cited in LLMs like C...
Luca Cian: How Humans Interact With AI & What That Means for Business Strategy
Luca Cian is AI Strategy & Psychology Expert. He is a Full Professor at the Darden School of Business, and an Advisor to the U.S. DHS on AI...
Experts on the Wire Reboots! What To Expect
We're back! With video! This is a short re-intro from Dan on the exact 10 year anniversary of the original launch of Experts on the Wire. In...
131: Bias in SEO, Overconfident SEO Case Studies, Google’s SERP Struggles w/Sarah Pokorná
Sarah Pokorná, is Digital Marketing Director at Dragon Metrics. She holds degrees in both Psychology and Digital Marketing and has been doin...
130: The Future of SEO – Optimism In Uncertain Times w/Will Critchlow
Will Critchlow is the CEO of SearchPilot , an SEO A/B testing company. I invited Will back to Experts on the Wire to discuss the Future of S...
129: Helpful Content Update Recovery and More w/Kristine Schachinger
Kristine Schachinger is an SEO Consultant, specializing in Technical SEO, SEO Website Audits, Growth Strategies, Google Penalty Recovery, Ac...
Updates About This Podcast!
Join me for 5 mins with some updates about Experts on the Wire (and new episode announcements!) Listen Now! Check out Content Aced – a high-...
128: Surviving SEO in an AI World: Strategic SEO vs Checklist SEO w/Sara Taher
If you’re trying to keep up with AI in the SEO world, while remaining strategic and not just following a checklist, this episode is for you!...
127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier
It’s hard to convey the huge variety of topics we covered in this action-packed episode with just a 60-character title! Myriam Jessier is an...
126: Passive Link Acquisition With Authoritative Content w/Monique (Meaux) Quarles
If you’re looking for creative ideas and strategies for creating more authoritative content and earning backlinks passively, this episode is...
125: The Worst Technical SEO Mistakes To Avoid w/Olga Zarr
My guest today Olga Zarr audited over 100 sites in a two-year period – and from that compiled a massive list of 99+ tech SEO mistakes . On t...
124: Tech SEO Tips From a Google Product Expert w/Dave Smart
Tech SEO fans this episode is a MUST listen! Topics Include: The current state of how Google handles JavaScript Testing JavaScript Sites for...
123: Pain Point SEO – How To Create Content That Converts w/Araminta Robertson
If you’re struggling to generate blog traffic that actually converts – this episode is for you!My guest Araminta Robertson is managing direc...
122: Crawl Optimization, How Google Works, SEO Income Studies w/Jori Ford
Tech SEO fans and anyone passionate about the SEO industry, this episode is for you! My guest for this episode is Jori Ford! Jori Ford is cu...
121: In-House, Large Scale SEO (Migrations, Crawl Optimization & More) w/Becky Westmoreland
Tech SEO fans this episode is for you! If you are curious about what it’s like doing SEO for a site with 70M+ URLs indexed, how to handle ch...
120: SEO Ranking Factors, A/B Testing & The Evolution of Google w/Will Critchlow
What does Google core updates have to do with the now old concept of the “Google Dance”? The Google Dance was an SEO nuisance from years ago...
119: Jon Morrow’s Proven Formula for Growing Blog Traffic With SEO
Jon Morrow has consistently and repetitively grown the blog traffic for several sites and organizations. In the early days of CopyBlogger, h...