Culture by Design: Unlocking Alignment, Growth and Impact with Niall Cluley

On this episode of The Evolve to Succeed Podcast, Warren sits down with Niall Cluley, Managing Director and shareholder at Dragonfish, a culture and performance consultancy helping ambitious brands unlock alignment, growth and long-term impact. Niall shares his journey from corporate leadership roles at global brands including Fitness First and Vodafone, to becoming Dragonfish's founding client before stepping into ownership. The conversation explores what culture really is beyond posters on the wall, why values alone are not enough, and how leaders can intentionally shape the "ecosystem" of behaviours, systems and experiences that drive performance. You'll hear about the six signatures of high-performing organisations, how to maintain momentum after a culture "project", why impact matters more than engagement alone, and how AI and rapid change are reshaping the way organisations think about people and performance. If you're leading a growing business, scaling a team, or preparing for succession or exit, this episode offers practical insight into making culture a true competitive advantage. If you enjoyed the episode, please

You can listen to Culture by Design: Unlocking Alignment, Growth and Impact with Niall Cluley online on Radio and Podcast. Open the player on this page to stream the available audio.

Culture by Design: Unlocking Alignment, Growth and Impact with Niall Cluley is an episode from Evolve to Succeed by Amy Enright.

This episode is 52:42 long.

This episode was published on Feb 9, 2026.

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